What Youll DoChampion the Player and Community Truth: You serve as a primary source of player and community insight. You uncover the why behind local behaviors and translate those truths into strategies that move the sport forward.Master the Marketplace: You inform and shape how the sport and Nike Brand shows up in the Houston marketplace, ensuring the energy of the community is reflected in key retail doors so product and storytelling feel like an authentic extension of local culture. You explore new opportunities and continuously calibrate the marketplace to unlock what is next.Elevate Youth and High School Connections: You stay closely connected to the next generation of athletes. You know the coaches and players putting in the work and find ways to elevate and inspire them.Elevate Women: You recognize the momentum and opportunity in womens flag and softball and actively look for ways to support and uplift women athletes across youth, amateur, and professional levels.Honor the Legacy, Build the Future: You understand the history and influence of Houstons football and baseball culture, from powerhouse programs to hometown teams, and look for ways to build on that legacy while creating new pathways forward.Collaborate: You move ideas from concept to execution by building strong partnerships across visual merchandising, brand, retail, and internal teams.Future-Proof Insights: You validate ideas against the lived reality of the city and the marketplace before they go to market.Own the Ground GamePeople: You stay connected to the people who move football and baseball culture in Atlanta; teams, players, coaches, trainers, grassroots organizations, and community leaders. You understand how Houstons history, influence, and unapologetic spirit have shaped it into one of the most important sport and cultural destinations in the country. You vet partnerships to ensure we work with those who carry real cultural weight and have a positive impact on the community.Places: You know where the game actually happens, from Friday night lights to summer tournaments, from stadiums to neighborhood fields. You identify the environments where these sports live and ensure our presence feels natural within them.Moments: You have a deep understanding of key moments across the NFL and MLB, high school competition, and grassroots play. You also look beyond the official calendar to identify local tournaments, training cycles, and community traditions that carry weight, creating experiences that bring people into the game.Community Pulse: You know the photographers, creators, and storytellers who capture football and baseball in Houston. You stay close to the voices shaping the conversation and understand what matters to the community.Who You AreYou have a deep respect for football and baseball and actively engage with the community.You know the local ecosystem: the leagues, players, coaches, and cultural voices shaping the game.You understand Houstons neighborhoods and the cultures that define them.You move naturally across sport, culture, and community.You act as an authenticity filter by sharpening ideas to ensure they resonate with athletes, coaches, and the broader community.Qualifications5+ years of experience in sport or lifestyle brands across brand management, marketing, or retailExperience in event planning, production, and execution Deep understanding of the Houston marketProven ability to translate community insights into clear, impactful plansExperience collaborating with retail or sales teamsWillingness to work the hours the sport requires, including evenings and weekends recblid 9xopco0l1t2c4nlh8i1wq8htk7g6l7

Houston Lead, City Brand & Retail Marketing - Nike Football & Baseball
ACF Ltd · Cambridge, MA, USA ·
- Job type:
- Full Time