Senior Photographer & Social Media Specialist
About SHEIN
SHEIN is a global online fashion and lifestyle retailer, offering SHEIN branded apparel and products from a global network of vendors, all at affordable prices. Headquartered in Singapore, with more than 15,000 employees operating from offices around the world, SHEIN is committed to making the beauty of fashion accessible to all, promoting its industry-leading, on‑demand production methodology, for a smarter, future‑ready industry.
Position Summary
We’re seeking a full‑time Senior Photographer & Social Media Specialist (official title: Senior Creative Direction Specialist I) for our Los Angeles‑based corporate office. NYA SZN is looking for someone to lead the brand’s visual content creation and social media execution for a fast‑growing, design‑led fashion brand within the SHEIN ecosystem. This is a high‑impact, hands‑on role designed for a creative professional who is equally strong behind the camera and in driving social media growth. As NYA SZN scales its brand presence, elevated photography and consistent, strategic social storytelling are essential to increasing brand awareness, engagement, and cultural relevance. This role owns the end‑to‑end creation of visual content — from shoot execution through social publishing — ensuring NYA SZN’s brand is represented with consistency, quality, and momentum across platforms. The ideal candidate is a professional photographer with strong social media instincts, a commercial eye, and the ability to operate efficiently in a fast‑paced fashion environment.
Job Responsibilities
Photography & Visual Content Creation
Lead and execute brand photography for product drops, lifestyle shoots, campaigns, and social‑first content
Develop shot lists and content concepts aligned with seasonal brand direction
Capture elevated, on‑brand imagery that reflects NYA SZN’s premium aesthetic
Edit and deliver high‑quality photo and short‑form video assets optimized for social platforms
Build and maintain a growing content library for ongoing campaigns and storytelling
Support content creation for events, behind‑the‑scenes moments, and brand activations as needed
Own NYA SZN’s social media presence across Instagram, TikTok, and emerging platforms
Develop and execute a structured content strategy to drive brand awareness, engagement, and audience growth
Plan, schedule, and publish content consistently across channels
Translate photoshoots, launches, and brand moments into high‑performing social content
Monitor performance metrics and optimize content based on engagement, reach, and growth insights
Engage with the brand’s community through comments, messages, and social interaction
Stay current on platform trends, formats, and best practices
Cross‑Functional Collaboration
Partner closely with Creative and Product teams to align content with seasonal drops, launches, and brand storytelling
Ensure visual storytelling supports overall brand strategy and product priorities
Contribute ideas for campaigns, content series, and ongoing brand storytelling initiatives
Maintain clear communication with internal stakeholders regarding content timelines and deliverables
Job Requirements
3+ years of professional photography experience (fashion, lifestyle, or brand content preferred) and hands‑on social media management or content strategy experience
Strong portfolio demonstrating elevated visual storytelling and technical proficiency
Deep understanding of Instagram and TikTok content formats and growth tactics
Strong visual eye with commercial awareness
Ability to manage content planning, execution, and publishing independently
Highly organized with strong attention to detail and follow‑through
Comfortable working in a fast‑paced, high‑growth brand environment
Nice to Have
Experience in fashion, beauty, or lifestyle brands
Familiarity with social analytics and performance reporting
Experience supporting influencer content or brand activations
Who Will Succeed in This Role
A creative professional who is equally strong at execution and strategy
A photographer who understands what performs on social platforms
Someone who moves quickly while maintaining high visual standards
A self‑starter who takes ownership from concept to publish
A candidate excited to grow with a scaling fashion brand
Benefits and Perks
Health Savings Account with Employer Funding
Flexible Spending Accounts (Healthcare and Dependent care)
Company‑Paid Basic Life/AD&D insurance
Company‑Paid Short‑Term and Long‑Term Disability
Voluntary Benefit Offerings (Voluntary Life/AD&D, Hospital Indemnity, Critical Illness, and Accident)
Employee Assistance Program
Business Travel Accident Insurance
401(k) Savings Plan with discretionary company match and access to a financial advisor
Vacation, paid holidays, floating holiday and sick days
Free weekly catered lunch
Dog‑friendly office (available at select locations)
Free gym access (available at select locations)
Free swag giveaways
Annual Holiday Party
Invitations to pop‑ups and other company events
Complimentary daily office snacks and beverages
Pay Range
$75,000 - $90,000 USD
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In Summary: NYA SZN is looking for someone to lead the brand’s visual content creation and social media execution for a fast‑growing, design‑led fashion brand within the SHEIN ecosystem . This is a high‑impact, hands‑on role designed for a creative professional who is equally strong behind the camera and in driving social media growth . The ideal candidate is a professional photographer with strong social media instincts and a commercial eye .
En Español:
Con sede en Singapur, con más de 15.000 empleados que operan desde oficinas en todo el mundo, SHEIN se compromete a hacer la belleza de la moda accesible para todos, promoviendo su metodología de producción on-demand líder en la industria, para una industria inteligente y preparada para el futuro. Posición Resumen Buscamos un fotógrafo senior de tiempo completo y especialista en medios sociales (oficial: Senior Creative Direction Specialist I) para nuestra oficina corporativa con sede en Los Ángeles. El candidato ideal es un fotógrafo profesional con fuertes instintos de redes sociales, una mirada comercial y la capacidad para operar eficientemente en un entorno de moda acelerado. Trabajo Responsabilidades Fotografía & Creación de Contenido Visual Dirigir y ejecutar fotografía de marca para caídas de productos, sesiones de estilo de vida, campañas y contenido social-primero Desarrollar listas de fotos y conceptos de contenidos alineados a la dirección de la marca estacional Capturar imágenes elevadas e on-brand que reflejen la estética premium de NYA SZNs Editar y entregar activos de foto y vídeo cortometraje de alta calidad optimizados para las plataformas sociales Construir y mantener una biblioteca creciente de mensajes de contenido para almacenamiento continuo Soporte a los eventos, los momentos de escena y las marcas como se requieren Las estrategias técnicas de gestión del contenido y el desarrollo de sus propias marcas Oportunidades de trabajo Los propietarios de productos SYNS tienen una gran experiencia en diseñar o manejar los mejores medios de comunicación de contenido en tiempo real Contienen una amplia conciencia sobre las necesidades de los clientes potenciales y su presencia en las redes sociales y desarrollando una estrategia estructurada y la ejecución de productos emergentes A través de las cuales pueden mejorar el nivel de atención al público y la empresa Encuentrañación de contenidas y la imagen, tener una visión más clara de los canales de contenido en línea (contenidos y la comercialización de contenida en tiendas y la marca), Técnicas de Instagram, así como las mejor información y la creación de datos personalizadas y la actualidad)