Account Director, Fashion
New York, NY | Full-Time
Seeking an experienced fashion PR professional to lead media strategy for fashion clients and manage day-to-day account direction from the New York office.
Location: NYC (5 days in office)
Salary: $100,000 + benefits
Key Responsibilities
- Lead press strategy and execution for fashion accounts across ready-to-wear, accessories, footwear, and related categories.
- Secure impactful coverage across top fashion, digital, and emerging media outlets.
- Develop seasonal publicity plans tied to market moments, brand launches, and industry events.
- Oversee editor outreach, press materials, events, showroom activity, and gifting initiatives.
- Act as the primary client contact, providing strategic guidance, reporting, and campaign oversight.
- Track industry trends, media opportunities, budgets, and project timelines.
- Manage and mentor junior team members while contributing to integrated agency initiatives and new business efforts.
Core Requirements
- 7+ years of fashion PR experience, ideally within an agency environment.
- Strong record of securing high-level fashion media coverage.
- Established relationships with editors, stylists, journalists, and relevant media contacts.
- Excellent writing and communication skills.
- Strong leadership, organization, and multi-account management abilities.
- Deep knowledge of the fashion industry calendar and media landscape.
- Must be based in New York and able to work on-site.