As Director of Sales & Marketing, you are the storyteller, strategist, and driving force behind Embassy Suites San Antonio Airport’s continued success. You’ll lead a dynamic sales and marketing team to maximize revenue, elevate our brand, and bring our hotel to the forefront of the San Antonio market and beyond.
What You’ll Do
- Develop and implement a comprehensive sales and marketing strategy that captures the spirit of our organization and brand.
- Lead and inspire the Sales & Marketing team, cultivating excellence, accountability, and creativity across all functions (corporate, group, leisure, catering, digital, and PR).
- Strengthen market share and profitability through strategic account development, partnerships, and business expansion.
- Collaborate closely with Revenue Management and Operations to align pricing, forecasting, and guest experience strategies.
- Oversee digital marketing, social media, and PR campaigns that highlight our revitalized spaces, culinary offerings, and one-of-a-kind location.
- Build deep relationships with meeting planners, travel partners, corporations, and local organizations, positioning the hotel as the preferred choice for meetings, events, and leisure stays.
- Monitor industry trends and competitive positioning to ensure continuous innovation and market leadership.
- Represent the hotel at trade shows, community events, and client functions.
- Deliver clear reporting, forecasting, and performance metrics to the General Manager and ownership group.
Supportive Functions
In addition to the performance of the essential functions, this position may be required to perform a combination of the following supportive functions, with the percentage of time performing each function to be solely determined by the supervisor based upon the requirements of the company.
- Participates in industry organizations.
- Maintains an open line of communication between guests, employees and management.
- Inputs and retrieves information from computer system for file maintenance, correspondence and preparation of forecasts and marketing input.
Preferred Education & Experience
• Bachelor’s degree in Business, Marketing, or Hospitality Management preferred.
• Minimum 5 years of progressive hotel sales and marketing leadership, preferably within the Hilton brand or full‑service hotel.
Required Skills and Abilities
• Demonstrated success in driving RevPAR, ADR, and occupancy growth through innovative sales and marketing strategies.
• Strong understanding of digital marketing, revenue optimization, and destination positioning.
• Excellent communication and presentation skills, with the ability to influence across departments and build long‑term client relationships.
• Passion for hospitality, community engagement, and authentic guest experiences.
Other Qualifications
- Strong written and verbal communication skills.
- Knowledge of Delphi and front office systems.
- Ability to analyze STR reports, Hotelligence, Knowland and other analytical tools for sales and revenue management.
- Overnight travel is required.
- May require evening, night, holiday, and weekend assignments on occasion.
- Strong computer skills, including Microsoft Office Outlook, Word, Excel, Teams, and PowerPoint.
Benefits
- Medical, Dental, Vision and Life Insurance
- 401K, Paid Leave and Bonus Program
- Company‑paid short‑term and long‑term disability insurance