Job Description
Step into the role of Vice President, Private Client Sales Enablement Platform for the Becoming a Customer team within Consumer Bank Marketing. You will lead the strategy and build of a sales enablement platform that empowers Private Client Bankers with personalized, data‑driven marketing materials and streamlined client engagement tools.
Responsibilities
- Lead the end‑to‑end strategy and execution for the sales enablement platform, partnering across marketing, product, technology and vendor teams to deliver a seamless, integrated experience for Private Client Bankers.
- Develop and implement solutions that enable bankers to customize client materials, track engagement and access insights in real‑time.
- Champion adoption, ensuring bankers can efficiently personalize pitchbooks, flyers and other collateral, reducing manual processes and increasing speed‑to‑market.
- Collaborate with cross‑functional stakeholders to gather feedback, analyze platform usage and drive continuous optimization based on banker and client needs.
- Oversee future integration with CRM, email, and mobile channels, ensuring a unified marketing and sales ecosystem.
- Monitor industry trends and regulatory requirements to inform product and marketing strategy, ensuring compliance and relevance.
Required Qualifications
- Bachelor's degree in Marketing, Business, Product Management, Technology, or related field.
- 7+ years of experience in marketing, product management, or sales enablement, ideally within financial services or technology‑driven organizations.
- Proven track record of leading cross‑functional teams and delivering innovative digital solutions.
- Experience launching and optimizing digital platforms or tools for sales or client engagement.
- Strong analytical, strategic planning, and problem‑solving skills.
- Demonstrated ability to drive adoption and change management for new technologies or platforms.
- Expertise in campaign management, customer engagement analytics, and performance measurement.
- Excellent written and verbal communication skills, including executive‑level presentation abilities.
- Highly proficient in Microsoft Excel and PowerPoint.
- Comfortable working in a highly matrixed, fast‑paced environment with shifting priorities.
- Experience managing budgets, forecasts, and ROI for marketing or product initiatives.
Preferred Qualifications
- Is both data‑driven and creative, leveraging insights to drive innovation and enhance client experiences.
- Is passionate about empowering sales teams with tools that streamline processes and personalize client engagement.
- Thrives in dynamic environments, embracing change and ambiguity with resilience and adaptability.
- Champions a customer‑first mindset, ensuring solutions are relevant, personalized, and impactful and communicates clearly and persuasively, tailoring messages for executive and field audiences.
- Possesses exceptional presentation‑building skills; able to distill complex ideas into clear, compelling executive summaries and stays ahead of industry trends.
Benefits
We offer a competitive total rewards package, including a base salary, commission‑based pay, discretionary incentive compensation, and comprehensive benefits such as health care coverage, retirement savings, childcare support, tuition reimbursement, mental health services, and financial coaching.
Equal Opportunity Employer / Disability / Veterans
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs.
About The Team
Our Consumer & Community Banking division serves customers through personal banking, credit cards, mortgages, auto financing, investment advice, small business loans and payment processing. We are proud to lead the U.S. in credit card sales and deposit growth while ranking first in customer satisfaction.
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