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CRM Marketing Automation Lead — AI-Driven Campaigns

MassMutual · Boston, MA, USA ·

Pay:
$99,800-$131,000/yr
Job type:
Full Time

MassMutual is looking for a Digital Marketing Automation Consultant in Boston to drive B2B and B2C marketing campaigns. This role involves managing CRM strategies utilizing marketing automation tools to create personalized experiences aimed at enhancing customer engagement.

The ideal candidate should have over 3 years of experience with CRM platforms, including Salesforce Marketing Cloud, and possess strong analytical skills. The role promotes collaboration across teams and offers a supportive work culture.

Salary range is $99,800–$131,000 with opportunities for bonuses.

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