Junior Field Marketing Manager - Syracuse/Rochester/Buffalo

About Jetty Extracts
Jetty Extracts is a premier cannabis extraction company that produces innovative products and world‑class cannabis oils, headquartered in Oakland, CA. In 2013 the company began producing extracts and concentrates in San Diego, CA and has grown to become one of the top extracts and concentrates brands in California. Starting with a small team committed to creating clean, refined cannabis concentrates by the beach, Jetty has evolved into a group of passionate professionals dedicated to becoming one of the world’s most respected cannabis brands. While the last several years have seen exponential growth, we remain committed to craft, working with small farmers, producing the cleanest and tastiest products, and contributing to our communities. We also support the Shelter Project, an in‑house compassion program that has provided free cannabis oil to cancer patients since 2014.

Key Responsibilities

Support the Regional Field Marketing Manager in delivering budtender training, in‑store support, and visual merchandising across New York retailers

Partner with Sales and Brand Marketing to ensure consistent execution of brand messaging and merchandising initiatives

Support planning and execution of B2B and B2C events, retail activations, and field programs across the New York territory

Assist with end‑to‑end event execution, including coordination with marketing, social, and sales teams and post‑event recaps with insights and recommendations

Support Brand Ambassador programs, including administrative tasks, compliance with policies and labor regulations, and tracking of SWAG and merchandising deployment

Desired Skills and Experience

2+ years of experience in event planning, field marketing, trade marketing, or related roles

Highly organized and detail‑oriented, with the ability to manage multiple projects simultaneously

Strong verbal and written communication skills, with comfort working cross‑functionally

Proficiency in Google Workspace (Docs, Sheets, Slides, Gmail, Calendar, Drive)

Passion for the cannabis industry and experiential marketing

Minimum Requirements

Valid driver’s license and access to reliable transportation

Ability to travel within New York territory (Buffalo, Rochester, Syracuse, and surrounding Western New York markets) as needed

Ability to work flexible hours, including evenings and weekends for events

Details

Territory: Buffalo, Rochester, Syracuse, and surrounding Western New York markets

Reports To: Jess Hamilton, Director of Field Marketing

Schedule: Monday‑Friday

Compensation: $70,000–$80,000 per year

Benefits
We pay our employees a living wage and support them with benefits such as generous PTO, parental leave with day one eligibility, health/dental/vision insurance and a 401k match.

Health insurance

401(k) with 4% match

Dental insurance

Vision insurance

Disability insurance

Paid time off

Parental leave

10 company‑paid holidays

Equity, Inclusion & Accessibility
Jetty Extracts is an equal‑opportunity employer committed to equitable hiring practices. We strongly encourage individuals from underrepresented, nontraditional, and justice‑impacted backgrounds to apply. We also provide reasonable accommodations throughout the hiring process. If you require support due to a disability, long‑term or chronic condition, mental health condition, sincerely held religious belief, pregnancy‑related need, or neurodivergence, please contact us at people@jettyextracts.com.

Check out our latest video showcasing our Solventless line
https://www.youtube.com/watch?v=by8-yDEyc38&t=41s

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