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National Creative Services Art Director

Lamar Advertising Company · Baton Rouge, LA, USA ·

Pay:
$90,000-$120,000/yr
Job type:
Full Time

Description
Do you thrive in the balance between creativity and strategy? We are looking for an Art Director of the National Sales department in our Corporate Office in Baton Rouge, Louisiana. This position serves as the senior creative leader for National Sales, New Business, and Programmatic, owning all design strategy, execution, and workflow management. This role ensures brand consistency, directs high-visibility creative work, manages the design team’s daily operations, and partners with cross-functional leaders to align creative output with enterprise goals. The Art Director exercises independent judgment, protects creative standards, and fosters a collaborative, solutions-focused culture that enhances team performance and supports Lamar’s national brand reputation.

Benefits

Monday-Friday 8a-5p work schedule

120 hours of paid time off (PTO) that increases with tenure

12 paid company holidays, including President's Day and Juneteenth

6-week comprehensive training program

Ongoing professional development and internal leadership programs to maximize career potential

Multiple medical plan options and health savings account

Hospital, Critical Illness, and Accident coverage

Short & long-term disability and paid parental leave

Employee Stock purchase plan

401k plan with company match

Up to $1,200 value in employer-paid HSA contributions and cash rewards for engaging in our wellness program

A people-first culture that invests in connection, community involvement, and transparency around employee feedback

Qualifications

Exceptional creative judgment demonstrated through a strong portfolio of conceptual and executional excellence.

Advanced proficiency in Adobe Creative Suite; working knowledge of video, animation, digital, and multi-platform production workflows.

Highly effective communicator with strong interpersonal skills; able to build trust, influence decisions, and manage expectations across departments and leadership levels.

Confident, diplomatic professional who navigates competing priorities and high-visibility situations with sound independent judgment.

Proactive problem solver who anticipates stakeholder needs, negotiates priorities, and delivers solutions.

Strong organizational and project management capabilities; able to lead multiple initiatives in a fast-paced, deadline-driven environment.

Collaborative, emotionally intelligent leader who promotes accountability, respect, and composure under pressure.

Excellent presentation, storytelling, and writing skills, including advanced executive-level presentation design.

Meticulous attention to detail with a strong commitment to accuracy, quality, and brand integrity.

Proven ability to align creative vision with business strategy and enterprise-level stakeholder needs.

Demonstrated success partnering with senior leaders and managing or directing creative teams in complex organizational environments.

Flexible, resourceful, and committed to continuous learning and staying current with industry trends and technology.

Education and Experience

Required: Bachelor’s degree; OR 4 years of relevant professional experience in lieu of a degree

Seven (7) or more years of professional design experience, with demonstrated growth into increasingly complex creative and leadership responsibilities

Preferred: Above-mentioned Bachelor’s degree in Graphic Design or a related field

Experience serving in a senior, lead, or Art Director role is preferred.

Equivalent combinations of experience, talent, and demonstrated leadership will be considered.

A Day in the Life

Lead and direct creative concepting and design execution for high-visibility client campaigns, national sales initiatives, monthly sales/support meetings, and department marketing materials.

Develop, design, and lead the creation of high-impact presentation decks for National Sellers and executive leadership.

Provide authoritative creative guidance, feedback, and mentorship to the design team to achieve the highest standards of design excellence.

Serve as the primary liaison and strategic advisor between Creative Services and internal partners.

Manage and prioritize complex, high-volume project pipelines, negotiating timelines, deliverables, and expectations with demanding stakeholders.

Collaborate with Sales and Programmatic leadership to interpret creative briefs, clarify business objectives, and ensure output aligns with revenue goals.

Present creative work internally and externally, clearly and confidently communicating concepts, rationale, and strategic value to diverse audiences.

Research, review, and recommend photography, illustration, and videography to support creative strategy and elevate campaign quality.

Stay current with creative trends, design technology, and industry best practices to strengthen the team's capabilities and elevate quality.

Oversee and approve the quality of final deliverables, ensuring accuracy, brand consistency, and readiness for multi-channel production.

Manage creative resources for approved projects, including prioritizing assignments, allocating workload, and ensuring timely delivery.

Communicate project status, risks, and resource needs to leadership with proactive foresight and solution recommendations.

Hire, train, mentor, and evaluate team members, fostering a culture of collaboration, accountability, and continuous improvement.

Partner with production teams to support the execution of final creative assets across digital and traditional media channels.

Physical Demands and Work Environment

The primary work environment is an office setting.

Physical demands include light lifting, visual acuity for design and reading, and sitting for extended periods.

Some travel may be required (less than 20%).

EEO Statement
Lamar is an EEO/AA employer including Individuals with Disabilities, Protected Veterans, and any other State or Federally protected characteristic.

Immigration Status
Lamar Advertising does not sponsor or take over sponsorship of a work visa. Only candidates with U.S. work authorization not requiring sponsorship will be considered for employment.

Application Process Note
Upon submitting your application, you will be asked to complete an 8-15 minute personality assessment. This assessment compares your professional soft skills to the skills required for success in this role. Please answer honestly; this is not a test! Not completing this assessment could result in disqualification from consideration for this position.

Accommodations
Candidates with a disability in need of an accommodation to fulfill our application requirements should email recruiting@lamar.com.

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