Social Media Manager

Social Media Manager
About Fenton Family Dealerships
Fenton Family Dealerships is a family-owned automotive group proudly serving the Monadnock Region through:

Toyota of Keene

Honda of Keene

Hyundai of Keene

Subaru of Keene

Volvo Cars Keene

We are committed to delivering exceptional customer experiences while building strong connections within our communities. As our dealership group continues to grow, we are seeking a creative, energetic, and results-driven Social Media Manager to lead our digital storytelling and online engagement efforts.

Position Summary
The Social Media Manager will be responsible for developing, implementing, and managing social media strategies across multiple dealership brands and platforms. This individual will create engaging content, capture photo and video assets, grow audience engagement, promote dealership events and inventory, and strengthen the online presence of Fenton Family Dealerships.

This position is ideal for someone who combines creativity with analytical thinking and enjoys working in a fast-paced environment.

Responsibilities
Content Creation & Brand Management

Create and publish engaging content across Facebook, Instagram, TikTok, LinkedIn, YouTube, and emerging platforms.

Develop content calendars for all dealership brands.

Capture and edit high-quality photos and videos of vehicles, employees, dealership events, and community activities.

Write compelling social media copy that reflects each brand's voice and objectives.

Coordinate with department managers to identify content opportunities.

Community Engagement

Monitor and respond to comments, messages, reviews, and online interactions.

Foster positive relationships with customers and community organizations.

Promote dealership sponsorships, charitable initiatives, and local events.

Marketing & Advertising

Assist in developing and executing social media advertising campaigns.

Support vehicle launches, sales events, service promotions, and recruiting initiatives.

Collaborate with the marketing team to ensure consistent messaging across all channels.

Analytics & Reporting

Track engagement, audience growth, lead generation, and campaign performance.

Prepare monthly reports and recommendations for leadership.

Monitor industry trends and identify opportunities to improve performance.

Qualifications
Required

2+ years of social media marketing or digital marketing experience.

Strong photography and videography skills.

Experience managing Facebook, Instagram, TikTok, LinkedIn, and YouTube.

Excellent written and verbal communication skills.

Ability to work independently and manage multiple projects simultaneously.

Strong organizational skills and attention to detail.

Preferred

Automotive industry experience.

Experience with Canva, Adobe Creative Suite, CapCut, or similar editing platforms.

Experience running Meta advertising campaigns.

Knowledge of SEO and digital marketing best practices.

Experience with analytics and reporting tools.

What We Offer

Competitive compensation based on experience

Health, dental, and vision insurance

401(k) with company match

Paid vacation and holidays

Employee vehicle purchase program

Professional development opportunities

Supportive and family-oriented work environment

Why Join Fenton Family Dealerships?
At Fenton Family Dealerships, you'll have the opportunity to shape the voice of one of the region's most respected automotive groups. You'll work directly with leadership, influence thousands of customers across multiple brands, and help tell the stories that connect our dealerships to the communities we serve.

If you're passionate about content creation, social media, and building brands, we'd love to hear from you.

Apply today and help drive the future of automotive marketing in the Monadnock Region.
#J-18808-Ljbffr