We are looking for a consumer-obsessed, culturally attuned marketing leader with a strong passion for brand building, storytelling, and integrated marketing execution to be the Brand Director for Freixenet and Segura Viudas. WHAT YOU WILL DO:Brand Strategy & Consumer-Centric Marketing:Lead the development and execution of long-term brand strategies and annual marketing plans for Freixenet and Segura Viudas in the U.S., ensuring alignment with global brand direction while tailoring strategies to local consumer insights and market opportunities. Champion a consumer-first approach, leveraging insights, analytics, and cultural trends to identify growth opportunities and shape compelling brand positioning. Develop clear brand narratives and storytelling platforms that celebrate each brand's heritage while connecting authentically with modern consumers and occasions. Drive brand affinity and equity through authentic engagement, ensuring the brands connect deeply with key target consumers. In...Brand Director, Director, Leadership, Marketing, Project Management, Manufacturing, Business Services, Development

Freixenet & Segura Viudas Brand Director
Freixenet Mionetto USA · White Plains, NY, USA ·
- Job type:
- Full Time