User Experience Design

User Experience Design User Interface Design Web Design

Overview
We are looking for a skilled User Experience (UX) and website strategy volunteer to provide a fresh, objective review of our nonprofit’s website and user journey.

Our goal is to improve the overall user experience, messaging clarity, and conversion pathways for multiple audiences who visit our website, including parents, students (girls ages 10–15), volunteers, donors, and sponsors.

We recently completed a full website redesign, so we are not looking for a major rebuild or technical overhaul. Instead, we need strategic feedback on how to strengthen what already exists.

Responsibilities
Specifically, the volunteer will evaluate:

Website messaging and clarity of our mission

User flow and navigation

Calls-to-action and conversion opportunities

Donation and sponsorship pathways

Product and program sales experience

Overall user experience across desktop and mobile

The ideal outcome is a clear list of recommendations that will help us improve engagement, increase conversions, and better communicate our programs.

Impact
This project directly supports our organization’s mission by helping us better connect with the families, students, donors, and supporters who make our work possible.

Improving our website experience and messaging will help us:

Reach more families and students

Increase participation in our programs

Improve donor and sponsor engagement

Increase earned revenue through website sales

Strengthen trust and credibility with all audiences

Organization
Books That Build Skills powered by Athenian is a 501(c)(3) nonprofit focused on helping students, specifically girls, ages 10–15, explore careers, build life skills, and gain confidence through STEM education. Through books, library partnerships, and podcast content, we help students better understand the real‑world skills and careers shaping the future. Our mission is to equip the next generation with the communication, critical thinking, and career readiness skills they need to succeed.

Support
We will provide the volunteer with all relevant background information needed to understand our organization, audience, and goals, including:

Access to our website and key landing pages

Brand messaging and mission information

Information about our target audiences

Overview of our programs, products, and revenue streams

Specific concerns and areas where we want feedback

We are highly collaborative and responsive, and we are committed to making this project as smooth and efficient as possible for the volunteer.

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