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Market Engagement Lead

Kolar Design · New York, NY, USA ·

Pay:
70.000 - 90.000
Job type:
Full Time

Kolar, located in the heart of downtown Cincinnati, is an award-winning team that specializes in bridging best-in-class interiors, brand experience, and spatial design—built on measurable insights that spark positive change.

In this role, you are expected to embody our core values

Be Transformative. We are innovators driving meaningful change in the way people build relationships with space and with one another. We lead with an open mind.

Make Quality Personal. We are humans who create beautiful experiences for other humans. We engage with empathy.

Be Curious and Dig Deeper. We are opportunity finders, bringing diverse perspectives to the table to learn together. We stay curious.

Succeed as a Team. We are collectively inspired and individually motivated to bring results to life. We deliver on our commitments.

Make a Positive Impact. We are connectors of ideas, influencers of our industry and contributors to our community. We drive positive change.

Role: Market Engagement Lead

The Market Engagement Lead is responsible for creating visibility, engagement, and opportunities for Kolar Design and KXI through strategic event execution, marketing operations, brand management, and client engagement initiatives.

This role serves as the connective tissue between marketing, sales, leadership, and external partners. The ideal candidate is highly organized, proactive, and able to manage multiple initiatives simultaneously while ensuring that every touchpoint reflects the Kolar brand.

The Market Engagement Lead owns the systems, campaigns, events, and communications that create awareness and support business growth.

Objective & Responsibilities of the Role:

Event & Conference Leadership

Lead planning and execution of conferences, trade shows, speaking engagements, workshops, and client events.

Develop event strategies aligned with business development and marketing objectives.

Manage registration, travel logistics, shipping, vendor coordination, booth assets, and team schedules.

Facilitate event planning meetings and post-event debriefs.

Ensure timely follow-up and lead transfer after events.

Measure event performance and identify opportunities for improvement.

Marketing & Brand Management

Coordinate marketing campaigns across digital, email, social, and event channels.

Manage relationships with external marketing agencies, designers, web partners, and vendors.

Ensure brand consistency across all communications, presentations, templates, and marketing materials.

Coordinate development of case studies, project stories, newsletters, and thought leadership content.

Support website updates and ongoing content management.

CRM & Market Operations

Serve as primary administrator for HubSpot and other marketing systems.

Maintain CRM data integrity, reporting, dashboards, and campaign tracking.

Develop and distribute sales and marketing performance reports.

Support lead routing, campaign measurement, and marketing analytics.

Client & Internal Engagement

Coordinate workshops, client events, and relationship-building initiatives.

Support leadership preparation for speaking engagements, conferences, and strategic meetings.

Facilitate internal communications related to sales and marketing initiatives.

Maintain supplier diversity certifications, industry memberships, and strategic partnerships.

Exceptional project management skills

Event planning and execution experience

Strong written and verbal communication

Marketing operations and campaign management experience

CRM proficiency, preferably HubSpot

Vendor and stakeholder management

Ability to manage competing priorities

Attention to detail and process discipline

Strong collaboration and relationship-building skills

Creative problem-solving mindset

Success Metrics

Successful execution of conferences, workshops, and client events

Increased brand visibility and engagement

CRM accuracy above 95%

On-time delivery of marketing campaigns and materials

Effective vendor management and budget stewardship

Positive internal stakeholder feedback

Marketing-generated engagement and opportunity support

Benefits (Begin on the 1st day of employment):

Health, Vision, and Dental Insurance

Short-Term Disability

Life Insurance

Eligible for 401(k) Plan and Match (Immediate Vesting)

Computing Hardware and Software provided

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