Marketing Operations Specialist

Summary
Clearwater Living is seeking a Marketing Operations Specialist to manage marketing systems, data, and digital platforms that support lead generation and occupancy growth across multiple senior living communities.

This role is ideal for a detail‑oriented professional with strong experience in CRM, marketing automation, and analytics.

Pay Range: $36.10 - $40.90 DOE

Key Responsibilities

Administer marketing platforms, including CRM, email marketing, marketing automation, social media, reputation management, and websites

Execute email marketing campaigns and manage monthly and quarterly content calendars

Maintain CRM data integrity, reporting, and user adoption

Monitor online reviews and support reputation management across communities

Update website content and maintain third‑party listing accuracy

Analyze marketing performance data and generate reports

Identify opportunities to improve processes, workflows, and system efficiency

Provide training and support to internal teams

Qualifications

3–5 years of experience in marketing operations, CRM administration, or related field

Experience with CRM and marketing automation platforms required

Strong analytical and reporting skills (Google Analytics preferred)

Excellent organizational skills and attention to detail

Ability to manage multiple priorities in a fast‑paced environment

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