Global Brand Manager, Luxury & Embedded Audio

Introduction: A Career at HARMAN Lifestyle
We’re a global, multi-disciplinary team that’s putting the innovative power of technology to work and transforming tomorrow. As a member of HARMAN Lifestyle, you connect consumers with the power of superior sound.

Contribute your talents to high-end, esteemed brands like JBL Luxury/Synthesis, Revel, Mark Levinson, and ARCAM

Help shape HARMAN’s Embedded Audio business by bringing premium audio experiences to third-party products and platforms

About the Role
As the Global Brand Manager, Luxury & Embedded Audio, you will shape, develop, and execute the strategic global positioning and guidelines for HARMAN’s portfolio of luxury audio brands (JBL Luxury/Synthesis, Revel, Mark Levinson, and ARCAM), while also supporting the growth of HARMAN Embedded Audio (HEA) solutions across third-party partner products.

This role requires a seasoned brand and marketing leader with deep experience in luxury and/or professional audio products and B2B marketing. This role will report to the Global Brand Strategy Director and is based in Northridge, CA.

What You Will Do

Lead global brand positioning, planning, and governance for HARMAN’s luxury audio and embedded audio portfolio by driving market research, strategic planning, and brand standards across B2B and consumer touchpoints

Lead GTM planning for key luxury and HEA product launches

Drive brand-led thinking across functions—from product development through marketing

Oversee regular updates to website content, lead strategic redesigns as needed

Oversee development of luxury brand creative (campaign key visuals, videos, lifestyle/in-situ photography and more)

Oversee planning and execution of luxury and HEA trade events

Develop strategic marketing playbooks for HEA key verticals (mobile, laptop, wearables, furniture, and more)

Oversee external agencies and vendors, holding them accountable for performance, budget, and quality standards. Lead negotiations and resolve issues to achieve optimal outcomes.

Use sophisticated analytical thought to interpret business challenges, evaluate campaign results, and present actionable insights. Recommend and implement improvements to products, processes, or services based on data and best practices.

Communicate difficult concepts clearly and negotiate differing perspectives with senior stakeholders or external partners to drive alignment and adoption of new approaches.

What You Need to Be Successful

7+ years of experience in brand or marketing management within global or matrixed organizations

Deep familiarity with luxury audio products (amplifiers, speakers, high‑end home theater systems, streamers/DACs), their use cases, sales/distribution channels and target consumers

Experience with B2B marketing and sell‑through activation

Expertise in brand positioning and cross‑functional leadership

Demonstrated experience in managing complex projects and external vendor relationships

Ability to work independently and provide guidance in highly complex situations

Advanced analytical and problem‑solving skills, with experience interpreting business challenges and implementing innovative solutions

Excellent organizational and communication skills, with the ability to clearly convey difficult concepts to diverse audiences

Hands‑on experience with creative development, agency management, and campaign tracking across digital, social, and traditional media channels

Experience with budget management and performance reporting systems (e.g., Allocadia)

Strong interpersonal skills and ability to collaborate with regional teams, stakeholders, and vendors globally

Background in consumer products, technology, or related industries preferred

What We Offer

Flexible work environment, allowing for full‑time remote work globally for positions that can be performed outside a HARMAN or customer location

Access to employee discounts on world‑class Harman and Samsung products (JBL, HARMAN Kardon, AKG, etc.)

Extensive training opportunities through our own HARMAN University

Competitive wellness benefits

"Be Brilliant" employee recognition and rewards program

An inclusive and diverse work environment that fosters and encourages professional and personal development

Pay Transparency

$ 117,000 - $ 171,600

Dependent on the position offered, other forms of compensation are also available, such as bonuses or commission.

Pay is based on a wide range of factors, including, without limitation, skill set, experience, training, location, and business need. While the above range is a reasonable estimate of the wage range for this position, please note the disclosed range estimate has not been adjusted for the applicable geographical differential associated with the location where the position may be filled.

HARMAN is a committed Equal Opportunity employer. HARMAN strives to hire the best qualified candidates and is committed to building a workforce representative of the diverse marketplaces and communities of our global colleagues and customers. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. HARMAN attracts, hires, and develops employees based on merit, qualifications and job‑related performance.

HARMAN is committed to providing reasonable accommodations to applicants with disabilities. If you need assistance or an accommodation during the application process, please contact us at atharmancareers@harman.com. Requests will be considered on a case‑by‑case basis in accordance with applicable law.

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