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Progyny is hiring: Senior Associate of Public Relations & Communications in New

Progyny · New York, NY, USA ·

Job type:
Full Time

Requirements

4-5+ years of experience in public relations, communications, or integrated marketing communications

Experience in healthcare, benefits, women’s health, or B2B communications strongly preferred

Proven experience managing PR campaigns from strategy through execution

Strong media relations track record, including established media relationships and experience building new relationships with key journalists and outlets

Deep understanding of the evolving media landscape and ability to think creatively about earned media strategy

Exceptional writing and editing skills

Experience supporting executive thought leadership and speaking opportunities

Experience managing multiple stakeholders and navigating cross-functional environments

Demonstrated ability to manage timelines, workflows, and operational processes

Strong organizational skills, attention to detail, and ability to manage multiple priorities simultaneously

Excellent verbal and presentation skills, including the ability to communicate confidently with senior executives internally and externally

Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, or a related field preferred

What the job involves

We’re looking for a Senior Associate, Public Relations and Communications to support the development and execution of strategic media programs that enhance brand visibility and reputation

This role will serve as a key point of contact for media inquiries and help drive proactive storytelling that positions the company as the brand leader with leading share of voice

Support the day-to-day execution and operational management of Progyny’s public relations function

This role is equal parts strategist and operator — someone who can translate high-level communications priorities into flawless execution and media engagement

The ideal candidate thrives in a collaborative environment, understands how to drive integrated storytelling across channels, and can balance hands‑on execution with team and process optimization

This person will serve as the engine behind the PR function — guiding execution, managing workflows, supporting spokespeople, and ensuring campaigns move efficiently from concept to coverage

Develop media plans to support product launches, research, and company news

Build and maintain relationships with journalists, editors, and influencers

Draft press releases, media pitches, and briefing materials

Manage inbound media inquiries and coordinate interviews

Proactively pitch stories to secure coverage across target outlets and maintain share of voice

Prepare executives and subject matter experts for media interviews

Draft high quality, on message and on voice, op-eds, bylines, Q&As, and talking points

Work collaboratively with team to plan and coordinate press events, briefings, and announcements

Research and support award submissions, speaking opportunities, and conference participation

Understand the media and women’s health landscape, and news cycle

Track and analyze coverage, delivering insights and recommendations

Contribute to a positive, collaborative, and high‑performing team culture

What Success Looks Like:

Campaigns run smoothly and efficiently from ideation through execution

Teams are aligned, informed, and able to move quickly without bottlenecks

Media relationships deepen and coverage opportunities grow

Executives and spokespeople are well‑positioned through proactive thought leadership

Progyny continues to strengthen its visibility and reputation across healthcare and benefits conversations

Processes continuously improve to support scalability, efficiency, and team performance

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