Director of Marketing Production

Director Of Marketing Production

At Potomac, we're not for everyoneand that's by design. We attract people who think critically, communicate clearly, and execute with urgency. People who care deeply about their work and don't need handholding to make things happen.
We're a boutique tactical asset manager with a differentiated product that serves the independent broker-dealer and RIA channel
Headquartered in Bethesda, MD, we combine institutional-grade investment expertise with a quantitative process that is Built to Conquer Risk .
The Director of Marketing Production is the operational engine of the marketing organization, responsible for translating strategic vision and creative direction into consistent, high-quality execution across channels. Reporting directly to the Chief Marketing Officer, this role owns the day-to-day management, production rhythm, and delivery of all marketing output.
This leader brings structure to creativity, managing teams, workflows, and priorities to ensure work is delivered on time, on brand, and to a high standard. The role serves as the final operational gatekeeper, refining outputs and ensuring alignment before work is released.
Key Responsibilities

Own end-to-end marketing execution across video, print, web, and social
Establish and maintain production cadence, workflows, and delivery timelines
Ensure all work meets quality standards, brand guidelines, and strategic intent
Act as final reviewer and operational gatekeeper before output goes live
Set clear expectations, provide feedback, and elevate team performance
Remove blockers and create an environment where creative talent can do their best work
Drive accountability and consistency across all team members
Build and optimize scalable systems for workflow, approvals, and project visibility
Implement sprint planning, resource allocation, and prioritization frameworks
Create repeatable processes that improve speed, quality, and efficiency
Translate high-level CMO vision into clear execution plans and deliverables
Coordinate cross-functional efforts to ensure seamless campaign rollout
Maintain momentum across multiple concurrent initiatives
Track production output, delivery timelines, and team performance
Identify inefficiencies and continuously refine processes
Align execution with performance goals and marketing outcomes
Qualifications

510+ years in marketing operations, production, or creative operations roles
Proven experience managing cross-functional marketing teams
Demonstrated ability to scale production systems in a fast-paced environment
Strong operational discipline with a track record of delivering work on time and at quality
Experience working closely with executive leadership or CMO-level stakeholders
Deep familiarity with project management and workflow tools (e.g., Teamwork.com)
Experience in financial services, asset management, wealth management, or a related industry
Familiarity with advisor-focused marketing and distribution models
Experience supporting executive thought leadership programs
Understanding of marketing automation, CRM systems, and digital marketing channels
Compensation: $120,000-$1400,000 per year commensurate with experience
Benefits:

Medical insurance
Vision insurance
Dental insurance
Health savings account option
401(k) & other retirement benefits
Paid maternity leave
Paid paternity leave
Commuter benefits
Disability insurance
Paid time off