Director of Video Strategy & Content

Director Of Video Strategy & Content

Groundwork is seeking a creative, strategic, and highly skilled videographer and editor to serve as Director of Video Strategy & Content. This role will be responsible for leading the production of high-impact video content across Groundwork's programs and campaigns, helping translate complex economic ideas into compelling, accessible, and shareable visual storytelling.
Working closely with the Managing Director of Digital Strategy, the Director of Video Strategy & Content will help develop and execute an ambitious and integrated video program for Groundwork Collaborative and the Economic Speakers Bureau, ensuring video is a central driver of narrative change, audience growth, and digital engagement.
As the Director of Video Strategy & Content at Groundwork you will
Lead end-to-end video production, including concept development, scripting, filming, editing, and post-production for a wide range of content, from rapid-response clips to long-form storytelling.
Develop and execute a comprehensive video strategy in partnership with the Managing Director of Digital Strategy that advances Groundwork's communications, policy, and narrative goals.
Produce compelling video content that translates complex economic policy and research into engaging, accessible formats tailored for digital audiences.
Collaborate with internal teams to support video needs across policy campaigns, research rollouts, media moments, and the Economic Speakers Bureau.
Oversee the creation of platform-specific video content optimized for social media channels including X/Twitter, Instagram, TikTok, YouTube, and emerging platforms.
Identify and execute rapid response video opportunities tied to news cycles, economic developments, and trending conversations.
Manage video production logistics, including scheduling, equipment, shoots (studio and on-location), and vendor or freelance relationships as needed.
Ensure high production quality and consistent visual identity across all video outputs.
Collaborate with teams to align video content with broader messaging and campaign strategies.
Stay current on video trends, formats, and platform best practices to continuously innovate and improve performance.
Perform other duties as assigned.
About you
You have 7-10+ years of video production and editing experience with a strong portfolio of creative video content.
You have demonstrated experience filming and editing high-quality video, with proficiency in industry-standard tools (e.g., Adobe Premiere, Final Cut Pro, After Effects, or similar).
You understand how to craft compelling narratives that resonate across digital platforms and drive engagement.
You are deeply familiar with social video trends and know how to tailor content for different audiences and platforms.
You are comfortable working in a fast-paced, rapid-response environment and can turn around high-quality content on tight timelines.
You have strong creative instincts and are excited to experiment with new formats and approaches.
You are highly organized and able to manage multiple projects simultaneously.
You are a collaborative team player who can work effectively across teams and stakeholders.
You are committed to advancing a just, inclusive, and robust economy that delivers opportunity and dignity to all Americans.
In addition, it would be a bonus if
You have experience working in political communications, advocacy, or mission-driven organizations.
You have experience covering economic issues and political news.
You have experience producing content featuring on-camera talent, including media training or directing speakers.
You have familiarity with motion graphics, animation, or data visualization.
The salary range is $145,000 to $179,000 annually. We offer a generous benefits package, including five weeks of vacation and personal leave, two week-long office closures, additional time off for floating and federal holidays, zero-premium health insurance, a generous HRA, a retirement match of up to 6%, 12 weeks of paid parental leave with an option to take an additional 4 weeks unpaid, and health club and cell-phone reimbursements, among other benefits. We are a hybrid workplace, with two days a week in the office and three days remote, as well as the occasional need to work in person for events and special projects.
To begin the application process, please submit an application on our career page, including your resume and a cover letter that includes a link to a portfolio or website with relevant examples of your work. Our hiring process includes an initial interview, a short skills assessment, one-on-one interviews, and a panel interview with members of our team.
This announcement will remain posted on our hiring page until the position is filled.