Responsibilities
Responsible for designing, developing, or facilitating the use of visual or electronic media. Determines effective methods of delivery to include television, print, radio, posters, flyers, postcards, video, photographs, or web for the target audience.
Researches, organizes, designs, writes & disseminates print related marketing and public relation activities designed to promote the brand, programs, and events associated with the College of Communication and Information. This includes but is not limited to: developing newsletters, writing press releases and short stories, developing direct mail pieces, developing email communication, ad placement, and answering media inquiries.
Plans, develops, creates, and maintains social media presence including taking/posting photographs and videos, posting event announcements and comments, and maintaining an active stream of dialogue. This includes tracking and analysis of social media activity with the intent to further both student recruitment and retention as well as facilitate alumni support.
Develops long-range public relations/marketing goals and strategies to present to deans and directors. Implements approved plans.
Develops and maintains relationships with other Florida State University departments and external stakeholders.
Maintains communications with project stakeholders as to content, proofing, editing, image use, and sponsor/donor credits.
Promotion of the College within the public and private K-12 school setting. Public and alumni outreach including event planning and coordination.
Responsible for media tracking of faculty activities such as research.
Manage, train, and advise student interns who aid in assisting the promotion of the College of Communication and Information.
Qualifications
Bachelor's degree and two years of experience; or a high school diploma/equivalent and six years of relevant experience. (Note: a combination of post high school education and experience equal to six years.)
Preferred Qualifications
Experience in higher education communications/marketing, nonprofit, or public sector environments.
Proven media relations experience: pitching stories, answering media inquiries, coordinating interviews, and tracking faculty research mentions.
Event promotion & coordination (open houses, alumni engagements, K–12 outreach, donor events).
Experience supervising, training, and mentoring student interns or junior staff.
FSU is an Equal Employment Opportunity Employer.
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Florida State University is hiring: Marketing & Communication Coordinator - Coll
Florida State University · Tallahassee, FL, USA ·
- Job type:
- Full Time