Art Director Job at Bogg Bag in New York

Bogg is a company that values creativity and innovation, dedicated to shaping the next era of visual storytelling.

About the Role
We’re looking for a brand-obsessed creative partner—someone who lives and breathes visual storytelling, thrives in a fast-paced environment, and wants to help shape the next era of Bogg, leading the execution and evolution of our visual identity across every touchpoint. This isn’t just a design role. From packaging to photoshoots, retail to social, email to in-store displays, you’ll build, refine, and elevate a beloved brand. You’ll lead with intention, help build and mentor a growing team, and ensure every detail reflects the heart and soul of Bogg.

Responsibilities

Be a Brand Builder - Serve as a creative guardian and visionary, helping shape how Bogg looks, feels, and shows up in the world. Lead with strategy, execute with precision.

Lead Visual Direction Across Channels - From photoshoots to typography to campaign design, you’ll help evolve our brand’s visual language across all platforms—email, ecomm, retail, packaging, and more.

Collaborate at the Highest Level - Work side by side with the VP, Creative to set priorities, build systems, and develop tools that scale creative thinking across the organization.

Drive Cross-Functional Creative - Partner with product, marketing, digital, and PR teams to bring campaigns, product launches, and seasonal storytelling to life—on time and on brand.

Inspire & Mentor - Guide the work of designers, freelancers, and creative agencies. Be a champion for quality, consistency, and creative integrity.

Roll Up Your Sleeves - This is a hands‑on role. You’ll concept, design, review, and refine work daily.

Partner Across Teams - Collaborate closely with marketing, ecomm, PR, and product to ensure creative supports key launches and brand priorities. Bring clarity and cohesion to fast‑moving initiatives.

Lead Merchandising & Packaging Design - Lead visual merchandising strategy for in‑store, wholesale, and retail experiences. Oversee packaging design, signage, and display materials that stand out and stay true to Bogg.

Ensure Creative Excellence - Review and refine all design output—ensuring brand consistency, visual clarity, and standout storytelling. Be the final checkpoint for quality control.

Qualifications

5+ years of experience in brand or marketing design, with at least 2–3 years in a creative leadership role.

A strong portfolio showing multi‑platform brand design across print, digital, retail, and packaging.

Experience working across packaging, retail displays, digital ads, email, and social content.

Deep understanding of layout, typography, color, and systems design.

Expertise in Adobe Creative Suite, Figma, and modern content creation tools; motion experience a plus.

Ability to manage projects from brief to build, balancing multiple timelines and stakeholders.

Equally skilled at mentoring and doing—ready to step in, step up, and move the work forward.

A deep love for thoughtful design, brand storytelling, and bringing ideas to life.

Deeply invested in the Bogg aesthetic, values, and story—and excited to evolve it.

Required Skills

Multi‑disciplinary creative with excellent taste and a sharp eye for detail.

A natural leader who elevates the work.

A fast mover who thrives in growing, high‑expectation environments.

A confident communicator who can articulate creative rationale clearly.

Equal parts executor and editor—just as comfortable making as you are directing.

Preferred Skills

Familiarity with modern content creation tools.

Pay range and compensation package
Salary Range: $120K-$140K

Equal Opportunity Statement
We are committed to diversity and inclusivity in our hiring practices and strive to create a workplace that reflects the diverse communities we serve.

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In Summary: Bogg is a company dedicated to shaping the next era of visual storytelling . We're looking for a brand-obsessed creative partner who lives and breathes visual storytelling, thrives in a fast-paced environment . Responsibilities include leading the execution and evolution of our visual identity across every touchpoint .

En Español: Bogg es una empresa que valora la creatividad y la innovación, dedicada a dar forma a la próxima era de la narración visual. Sobre el papel buscamos un socio creativo obsesionado con la marca: alguien que viva y respire la narrativa visual, prospera en un entorno acelerado y quiere ayudar a moldear la siguiente época de Bogg, liderando la ejecución y evolución de nuestra identidad visual a través de todos los puntos de contacto. Este no es solo un rol de diseño. Desde empaquetamiento hasta fotoshootings, venta al por menor a las redes sociales, correo electrónico hasta pantallas en tiendas, usted construirá, refinará y elevará una marca amada. Dirigir con estrategia, ejecutar con precisión. Conducir la Dirección Visual a través de los canales - Desde fotoshoot hasta tipografía y diseño de campañas, ayudará a evolucionar el lenguaje visual de nuestras marcas en todas las plataformas: correo electrónico, ecomm, venta al por menor, empaquetado, etc. Colaborar en el nivel más alto - Trabajar junto al VP, Creative para establecer prioridades, construir sistemas y desarrollar herramientas que escalaran el pensamiento creativo en toda la organización. Impulsar la Creatividad Cross-Funcional - Socio con equipos de producto, marketing, digital y relaciones públicas para realizar campaña, lanzamientos de productos y narrativas estacionales en tiempo real y sobre marca. Inspire & Mentor - Guía del trabajo de diseñadores, autónomos y agencias creativas. Ser un campeón de calidad, consistencia creativa y integridad creativa rápida. Ser el punto de control final para controlar la calidad. Calificaciones 5+ años de experiencia en diseño de marca o marketing, con al menos 23 años en un papel de liderazgo creativo. Una cartera sólida que muestra diseño multi-plataforma de marca a través de impresión, digital, minorista y empaquetado. Experiencia trabajando en embalajes, pantallas minoristas, anuncios digitales, correo electrónico y contenido social. Comprensión profunda del diseño layout, tipografía, color y sistemas. Conocimiento profundo de Adobe Creative Suite, Figma y herramientas modernas de creación de contenidos; experiencia en movimiento una ventaja. Capacidad para administrar proyectos desde breve hasta construir, equilibrar múltiples cronogramas y partes interesadas. Igualmente hábiles en asesoramiento y pasos preparados para crear detalles, aumentar y avanzar en el trabajo. Un profundo amor por las prácticas de diseño, contar historias de marcas y traer ideas creativas al salario. Profundamente desarrollado en los entornos contemporáneos de Equipo, Equity Fairness e Innovating.