Job Purpose
We are looking for an Ad Sales Marketing Manager to join our Brand Partnerships team and help shape how Hodinkee is positioned in the marketplace. This role is equal parts strategist, storyteller, creative thinker, and commercial operator. The ideal candidate understands how to craft narratives that resonate with modern marketers while helping our sales organization develop smarter, more effective partnership programs. This individual will play a critical role in shaping market positioning, developing sales narratives, supporting revenue growth, and translating the full Hodinkee ecosystem into compelling commercial opportunities for advertisers and partners.
Responsibilities
Develop and maintain a clear, differentiated market narrative for Hodinkee across sales, marketing, and external communications
Translate complex capabilities, audience insights, first-party data, dynamic targeting, and broader advertising ecosystem trends into clear and compelling messaging
Craft strategic narratives that help advertisers understand how to authentically activate within the Hodinkee ecosystem
Ensure consistency across all sales materials, external communications, presentations, and marketing touchpoints
Continuously refine messaging based on market feedback, client conversations, objections, and sales performance
Serve as a core strategic partner to the Brand Partnerships sales team throughout the pre-sales process
Build compelling marketing presentations, custom partnership decks, case studies, and go-to-market materials
Translate early-stage ideas from sales or leadership conversations into fully developed partnership concepts and activation plans
Contribute directly to pipeline acceleration and revenue growth through stronger positioning and commercial storytelling
Analyze past and current partnership programs and proactively recommend new packaging ideas, sponsorship opportunities, and creative approaches
Partner closely with sales team to strengthen onboarding, communication, and long‑term advertiser engagement
Identify opportunities for upsell and cross‑sell through stronger positioning and strategic storytelling
Translate campaign performance and partnership outcomes into compelling client‑facing narratives and success stories
Help shape how Hodinkee communicates value throughout the full advertiser lifecycle
Help elevate Hodinkee’s visibility and credibility across agencies, brands, luxury marketers, and strategic partners
Support thought leadership initiatives that reinforce Hodinkee’s position within the luxury and enthusiast media landscape
Stay informed on industry trends across media, luxury, advertising, technology, and consumer behavior
Help define and execute a social media strategy focused on credibility, insights, storytelling, and engagement rather than volume
Maintain consistency of messaging and positioning across decks, materials, social channels, and external communications
Support the ongoing evolution of Hodinkee’s commercial positioning and brand presence in the marketplace
Work closely with Editorial, Creative, Social, Video, Commerce, Product, and Events teams to understand platform capabilities and advertiser opportunities
Quickly develop a deep understanding of how Hodinkee operates, the programs we sell, and how partners activate within our worlds
Qualifications
3–6+ years of experience in sales marketing, integrated marketing, commercial strategy, sales enablement, media partnerships, or ad tech
Proven ability to influence revenue growth through positioning, storytelling, and sales support
Exceptional presentation and deck-building skills with proficiency in Keynote, PowerPoint, and Google Slides
Strong understanding of how-to craft narratives that resonate with advertisers, agencies, and marketers
Experience working closely with sales and client-facing teams in a fast‑paced environment
Ability to operate both strategically and hands‑on within a lean organization
Strong communication, organizational, and cross‑functional collaboration skills
Ability to quickly absorb information and translate business capabilities into compelling market‑facing opportunities
Experience in luxury, lifestyle, fashion, media, or enthusiast‑driven brands is highly preferred
Passion for watches, collecting culture, luxury consumers, or premium storytelling is a strong plus
Location and Salary
Location: New York, NY
Salary: $115,000.00
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In Summary: Ad Sales Marketing Manager will help shape how Hodinkee is positioned in the marketplace . Role is equal parts strategist, storyteller, creative thinker, and commercial operator . The ideal candidate understands how to craft narratives that resonate with modern marketers while helping our sales organization develop smarter, more effective partnership programs .
En Español:
Propósito de trabajo Buscamos un gerente de marketing de ventas publicitarias para unirse a nuestro equipo de asociaciones de marcas y ayudar a dar forma a cómo Hodinkee se posiciona en el mercado. Este papel es igual de estratégico, narrador de historias, pensador creativo y operador comercial. El candidato ideal entiende cómo elaborar narrativas que resuenan con los vendedores modernos mientras ayuda a nuestra organización de venta desarrollar programas de asociación más inteligentes y efectivos. Esta persona desempeñará un papel crítico en la configuración del posicionamiento de mercado, el desarrollo de las narrativas de ventas, el apoyo al crecimiento de los ingresos y la traducción del entero ecosistema Hodinkee a oportunidades comerciales convincentes para los anunciantes y socios. Responsabilidades Desarrollar y mantener una narrativa de mercado clara y diferenciada para Hodinkey en todas las áreas de venta, marketing y comunicaciones externas Transformar capacidades complejas, conocimientos de audiencia, datos de primera parte, orientación dinámica y tendencias más amplias del ecosistema publicitario en mensajería clara y atractiva Construir narraciones estratégicas que ayuden a los anunciadores a entender cómo apoyar auténticamente activarse dentro del ecossistema Hodinkie Asegurar la consistencia en todos los canales de comercialización, comunicación de lujo, presentaciones y puntos de mercadeo Refinir de manera coherente las iniciativas de mensajes basadas en la retroalimentación del mercado, las relaciones con clientes, objetos creativos y patrocinaciones Estrategias estratégicamente estrechas Conversales como compañeras a través de asociaciones sociales Evaluación e interacción entre empresas de servicios públicos y negocios Encuestas estratégicos que se desarrollan directamente a través del proceso de búsqueda de soluciones y diseño de proyectos de marketing, elaboración de nuevos contenidos y acciones de negocio, análisis de productos y redes sociales Obliviando las ideas y políticas de gestión de información, almacenamiento y mantenimiento de mercados, así como sus estrategias de acuerdo con las nuevas tecnologías de Ventación y participación de marketing o de marca, recoperturas de compras y promoción de contenido de bienes de producto y servicios de consumo, fortalecerse y su capacidad de trabajo, estableciendo las perspectivas de negocio y la sociedad social y la empresa a lo largo plazo
