Marketing & Community Relations Coordinator

Marketing & Community Relations Coordinator
Job Category : Marketing

Requisition Number : 01COO004516

Full-Time

On-site

Locations
Showing 1 location

Description
Essential Responsibilities

Acting as an advisor, interfaces directly with product-line managers to develop, initiate, maintain and provide follow-up on marketing, advertising and promotional strategies that meet goals and objectives.

Project management as designated by the Director of Marketing or Vice President of Service Excellence. This includes the planning, development, approval, production supervision and placement of event, program or service line advertising; development and production of communications and collateral materials; coordination of day-to-day advertising; review of production and media placement; working with advertising agency when appropriate.

Keeps accurate documentation of activities and projects, which includes approvals, estimates, purchase orders, budgets, communications, collaterals, media placements, internal and external contacts and other information to facilitate more effective future requests for same projects, to assist in budgeting process, to track effectiveness and to develop improvement recommendations.

Maintains evaluation tool to measure event/program attendance and/or media response, how people hear about the programs, whether participants have ever used the hospital’s inpatient or outpatient services and whether the program was directly or indirectly related to a hospital or health system service. The tool should also evaluate the program and speaker and gather ideas for future programs.

Writes, proofreads, edits and produces Health System collateral, including brochures, podcasts, direct mail, news releases, ads, flyers, and internal and external newsletters.

Coordinates and reviews all sponsorship opportunities

Manages speaking/community relations opportunities.

Performs other duties as assigned.

Education

Bachelor’s degree in marketing, communications, public relations or related degree required.

Experience

3-5 years of marketing or public relations related experience. Health care experience preferred.

Knowledge/Skills/Abilities

Excellent communication and writing skills (editing and proofreading). Must be very organized and detail minded; Successful experience in prioritizing and organizing multiple and constantly varying tasks and projects. Able to represent the Health System in a professional manner.

Willing to adapt to constantly changing schedules, needs and responsibilities; requires good judgment and initiative. Knowledge and demonstrated skills with MS Office and Canva.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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