Digital Marketing Manager - Aravaipa Colorado

Digital Marketing ManagerAravaipa Running produces trail and ultrarunning events across the Southwest and beyond. We have been building races for over a decade and today operate more than 80 events across seven states. We take event production seriously, and we take the community we serve even more seriously.This is a part-time, hybrid position based in Colorado Springs, CO and the surrounding area. Candidates must live in Colorado's Front Range region or be willing to relocate prior to start date.The Digital Marketing Manager owns the day-to-day execution of Aravaipa Colorado's social media and e-mail presence. Working directly with the Director of Marketing, this person is responsible for content creation, community engagement, and race day coverage across our Colorado race portfolio. This is an individual contributor role with no direct reports.Race coverage is a significant part of this job. You will be on-site at a minimum of 10 events throughout the year, often starting before sunrise. The content you capture and publish in real time is one of the most visible things Aravaipa puts into the world.What You'll DoSocial Media ManagementOwn day-to-day publishing across Aravaipa Colorado's core social media accountsPlan and schedule content in alignment with the campaign calendar set by the Director of MarketingEngage with the community by responding to comments, DMs, and tags in a timely and authentic wayMonitor incoming messages for customer service needs and route them to the right personFlag partnership, sponsorship, and collaboration inquiries to the Director of MarketingTrack performance and bring insights and recommendations to regular check-insContent CreationShoot, edit, and publish short-form video optimized for each platformCapture photography at races and events for use across social, email, and other channelsWrite copy for posts, captions, and social-first contentMaintain a consistent visual and tonal identity across all contentRace Day CoverageThis role attends and produces social content at a minimum of 10 of the following 15 race weekends throughout the year:Mountain Ridge Trail RaceRoyal Gorge GrooveRam PartyNorth Fork UltrasBarr Lake Trail RaceRing the SpringsChase the MoonSilverton Alpine / Kendall MountainAspen BackcountryWestminster Trail RaceRock Hawk Trail RacesSnow Mountain Ranch Trail Running FestivalThe Bear Chase RaceBobcat Trail RacesLouisville Trail RaceEmail Marketing & Written ContentWrite and produce email campaigns for Colorado Races including but not limited to: registration opening, price increases, general promotion emails, and community newsletters.Coordinate with the Director of Marketing on campaign timing, brand alignment, and list segmentation to ensure the local Colorado voice ladders up to the broader Aravaipa brand strategy and standards.Source and coordinate stories and blog posts written by local runners and community members, helping connect and amplify local voices through the Aravaipa website.Brand and Campaign AlignmentExecute content within brand guidelines and campaign frameworks set by the Director of MarketingParticipate in regular check-ins to align on priorities, campaigns, and upcoming launchesAssist with content planning for major moments including Golden Ticket races, registration opens, and seasonal campaignsPerformance and LearningShare a monthly performance summary covering what worked, what did not, and whyStay current on platform updates, content trends, and emerging formatsBring new ideas and platform insights into regular team check-insWhat We're Looking For Required1 to 3 years managing social media accounts for a brand, organization, or public figure, or an equivalent body of demonstrated workStrong short-form video skills including shooting, editing, and publishing for Instagram Reels and TikTokSolid photography skills including comfort shooting outdoors and in low-light conditionsProficiency with video editing tools such as CapCut, Edits, or equivalentProficiency with Canva or equivalentClear, confident writing ability for captions and social copyFamiliarity with Meta Business Suite and social media scheduling or analytics toolsHighly organized with the ability to manage multiple deadlines independentlyAvailable to work a minimum of 10 race weekends per year with early morning start timesGenuine involvement in the trail running, ultrarunning, or broader endurance sports communityColorado Front Range-based or willing to relocate before start dateA portfolio of social media content you have created and publishedPreferredExperience coordinating content with freelancers or contractorsFamiliarity with livestream production or event media coverageExperience working with outdoor, endurance, or lifestyle brandsCompensation and BenefitsHourly Rate: $18 to $22/hr, depending on experienceComplimentary entries to Aravaipa Running eventsComp time provided following race weekendsSchedule and Physical RequirementsThis role involves working a minimum of 10 race weekends per year. Race days often begin before sunrise and extend into the evening. On-site coverage requires extended time outdoors in varying weather and terrain. Comfort with early mornings, physical activity, and unpredictable schedules is essential.How to ApplyApply through Aravaipa Running's BambooHR portal. Submit a resume, cover letter, and a portfolio or link to social media accounts showcasing work you have created and published. Applications without a portfolio will not be reviewed.Aravaipa Running is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, sex, national origin, age, disability, or any other characteristic protected by applicable law.