Marketing Content Specialist

Description

Omega Builders is GROWING, and we're looking for a Marketing Content Specialist for the marketing team!

As a proud National Housing Quality Award (NHQA) Silver Winner, we are committed to excellence in everything we do — and that starts with our people.

We are seeking an organized, detail-oriented professional with strong communication skills, a positive attitude, and a genuine desire join a high-performing team.

We offer competitive pay and a comprehensive benefits package, including generous PTO, medical, dental, vision, and a great workplace culture !

Come be a part of something amazing! Apply today!

Summary
The Marketing Content Specialist serves as the voice of the brand and manages the digital and physical presentation of Omega's homes and communities. This role combines content creation, brand engagement, and sales support to drive lead generation and ensure every home is market-ready and accurately represented across all platforms.

Essential Duties
Content Strategy & SEO

Develop SEO-optimized content for community pages, website blog posts, listing descriptions, and email marketing campaigns including drip, VIP, and inventory-focused sends

Coordinate with agency partners on technical SEO, online reputation management, and digital community engagement across review platforms and other channels

Manage website content updates to ensure accuracy, brand alignment, and visual quality

Collateral

Regularly support the production and maintenance of sales and marketing collateral including community materials, digital assets, and promotional content

Budget, source, and maintain branded merchandise and event materials

Assist in coordinating professional photography, and other content production needs

Brand Engagement

Assist with planning and executing marketing events including grand openings, realtor events, Parade of Homes, and community showcases

Nurture realtor relationships through targeted CRM outreach and event engagement

Sales & Systems Support

Build and maintain HubSpot email templates, automated drip campaigns, and lead-nurturing workflows

Communicate updates and marketing initiatives to the sales team

Analyze ROI and effectiveness of digital advertising, email, and social media campaigns

Handle routine administrative and reporting tasks, including recurring customer data management

Other duties as assigned

Knowledge, Skills & Abilities

Exceptional written communication skills with the ability to adapt tone and style for various audiences

Graphic design proficiency, including experience with Adobe Illustrator, Photoshop and Canva

Strong creative eye for residential design, photography, and brand aesthetics

Analytical ability to interpret performance metrics and refine content strategy

Highly organized self-starter capable of managing multiple priorities simultaneously

Teamwork and strong interpersonal skills for effective collaboration

Experience with HubSpot or other email marketing platform

This position in an onsite position, located in Temple, TX

Requirements

Bachelor's degree in Marketing, Communications, English, or a related field preferred

1–3 years of experience in marketing, content creation, or real estate/homebuilding preferred

Proficiency in Microsoft Office Suite; familiarity with ERP systems a plus

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