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Brand Copywriter & Narrative Strategist

Cyera · New York, NY, USA ·

Pay:
80.000 - 120.000
Job type:
Full Time

We’re looking for a Brand Copywriter & Narrative Strategist to help shape how the market understands Cyera, data security, and the future of AI‑era data protection.

Responsibilities

This role sits at the intersection of brand, product, communications, and executive thought leadership.

Developing and scaling narratives that differentiate Cyera, simplify complex concepts, and create emotional resonance with customers, prospects, analysts, media, investors, and employees.

Work closely with executives, product marketing, demand generation, design, customer marketing, and communications teams to ensure every Cyera story—from keynote stages to website copy—feels distinctive, memorable, and unmistakably Cyera.

Write and edit:

Website and landing page copy

Brand campaigns

Product launch messaging

Customer stories and case studies

Video scripts

Event and conference content

Analyst and media narratives

Social content

Long‑form thought leadership

Develop storytelling that moves beyond features and functions to focus on business impact and market transformation.

Help define and refine Cyera’s brand narrative, messaging architecture, and voice.

Translate complex cybersecurity, AI, governance, and data security concepts into clear and compelling stories.

Develop messaging frameworks that align company vision, market trends, customer pain points, and product innovation.

Ensure consistency of voice and positioning across all external communications.

Partner closely with executives and subject matter experts to develop thought leadership content.

Write keynote narratives, conference presentations, blogs, bylines, LinkedIn content, and strategic communications.

Help elevate Cyera’s voice in conversations around AI, data security, governance, cyber resilience, and enterprise transformation.

Identify emerging industry themes and turn them into compelling points of view.

Collaborate with Product Marketing to connect product innovation with broader market narratives.

Work closely with Design and Creative teams to bring stories to life visually.

Support Demand Generation with campaign messaging and content frameworks.

Partner with Communications and PR teams on external messaging and executive visibility.

Serve as a steward of the Cyera voice across the organization.

What Success Looks Like

Help strengthen Cyera’s position as the category leader in data security.

Build a distinctive and consistent brand voice across channels.

Increase executive visibility through compelling thought leadership.

Develop narratives that make Cyera’s perspective on AI and data security impossible to ignore.

Create stories that customers, analysts, media, and employees remember and repeat.

Qualifications

Exceptional writing and editing skills with a portfolio demonstrating strategic storytelling.

Ability to manage multiple projects in a fast‑paced, high‑growth environment.

Strong interviewing skills and ability to extract insights from technical and business stakeholders.

Experience developing messaging frameworks, positioning, and executive thought leadership.

Ability to synthesize complex technical concepts into concise, compelling narratives.

5–8+ years of experience in brand storytelling, copywriting, content strategy, product marketing, journalism, communications, or related fields.

Experience writing for B2B technology companies, preferably cybersecurity, cloud, AI, data, or enterprise software.

Experience developing keynote presentations and conference narratives.

Familiarity with analyst relations and media storytelling.

Background in journalism, editorial, agency strategy, or content leadership.

Experience supporting founder‑led brands and executive visibility programs.

Experience in cybersecurity or data security.

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