Digital Marketing Coordinator

Position Overview
We are seeking a high-energy, detail-oriented, and strategic Digital Marketing Coordinator to join our team. In this role, you will be the bridge between our sales team, our clients, and our digital execution partners. You will play a pivotal role in the pre-sale phase by identifying opportunities and running digital audits, as well as the post-sale phase by managing the onboarding, asset collection, and project tracking pipelines.

If you are a master organizer who understands the digital media landscape and thrives on keeping projects moving seamlessly from pitch to launch, this is the role for you. Applications may be submitted to careers@CFDigitalGroup.com

Major Duties & Responsibilities
Pre-Sale Strategy & Prospecting Support

AE Partnership:

Collaboratively assist Account Executives (AEs) in prospecting for new digital clients and uncovering untapped revenue opportunities.

Digital Audits:

Generate, analyze, and present comprehensive digital audits for prospective clients to identify gaps in their current online presence.

Needs Identification:

Proactively identify clients' digital needs and bring actionable, data-driven insights to the AEs' attention.

Strategic Recommendations:

Recommend optimal digital tactics (e.g., OTT/CTV, SEM, Programmatic, Social) to include in client proposals and actively assist in developing long-term digital strategies.

Campaign Launch & Asset Management

Campaign Ownership:

Take the lead on the post-sale workflow to ensure all digital tactics are launched accurately and on schedule.

Onboarding & Kick-Offs:

Lead or participate in client kick-off calls to establish launch timelines and expectations.

Asset Gathering:

Directly interface with clients to gather creative assets, ad copy, logos, and technical specifications required for campaign execution.

Project Tracking & Operations

Trello Board Management:

Maintain absolute oversight of the digital workflow via Trello, tracking every account's progress through the fulfillment pipeline.

Bottleneck Resolution:

Proactively ensure no projects get 'stalled out.'

Stakeholder Communication:

Immediately alert AEs, third-party fulfillment partners, and clients regarding project delays, creative challenges, or timeline adjustments.

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