Responsibilities
Oversee management of media programs including but not limited to content partnerships, video (TV, digital, video, OTT) strategy and distribution, emerging media, social and more
Accountable client-facing lead on day-to-day media projects and presentation delivery — commanding presence and confidence a must.
Planning team lead, overseeing team of media planners and partnering with interdisciplinary teams across strategy, creative and analytics
Develop and implement brand-specific processes that create efficient day-to-day team operation
Effectively delegating amongst team members, with ease of management both up and down
Oversee buttoned-up handling of client’s business documents, workflow and management style
Lead on brand financials and budget management
Lead contact for brand partners with regular pulse on and familiarity with key stakeholder capabilities, new developments and opportunities
Cultivate and foster strong relationships with networks, platforms and other video partners
Own agency perspective on where/how media strategy fits into larger comms planning approaches
Requirements
8+ years in integrated media planning with knowledge of omni-channel media planning and buying, strong expertise in TV/video strategy and buying as well as custom content and partnerships, ideally in an agency environment
Experience in presenting and owning conversations with senior clients both directly and as part of an inter-agency environment
Expert in media planning, reporting and management tools such as Nielsen, GWI, Google Analytics, CM360, eMarketer for application/analysis
Track record of applying cultural trends and new media opportunities to client business
Emphasize creative approaches that breakthrough industry norms and eye award-winning opportunities
Resourceful, proactive and buttoned-up management skills; comfortable with delegation
Experience identifying new media opportunities and turning it into first-mover opportunities
Experience in social media planning, buying (direct and third party) and reporting across multiple platforms
Digitally connected, passionate about technology and innovation with an insatiable curiosity for how it applies to our industry
Ready to take on never-done-before challenges as an opportunity to help grow the team, agency, and our client work
Ongoing pulse on industry trends and cultural application to media, curious about what’s next
People person, vocal in opinion, articulate with rationale, resourceful and action-oriented
Must love never-done-before challenges, shifting deadlines and setting high bars of achievement