Sr Media Associate

The Sr. Media Associate plays an essential role supporting Mattel’s Marketing & Communication plans across a category of brands. The role focuses on US & Canada media planning and strategy, collaborating with internal teams and external agency partners.
Impact Media Strategy & Planning:
Translate Global Strategy into actionable media plans across US & Canada.
Review agency recommendations for partners and tactics and provide feedback to ensure alignment with Global Strategy.
Own Media Competitive Reporting relationships with partners like MediaRadar and Pathmatics.
Inform the broader organization on the competitive landscape through quarterly Competitive Asset and reporting review.
Execution & Reporting:
Collaborate cross‑functionally between internal Mattel teams to ensure holistic execution of media plans.
Support oversight of agency’s trafficking process across multiple internal Mattel teams and external agencies.
Monitor and optimize plans to meet delivery goals across all partners & campaigns.
Analyze media performance data, interpret and translate the data into actionable insights for internal Mattel teams.
Facilitate flawless execution across channels, through close alignment on pacing & delivery in conjunction with the Manager/Associate Manager.
Other:
Maintain Media vendor relationships and schedule partner meetings to support media team and expand industry knowledge.
Manage Mattel's advertising memberships (ANA, Ad Age), including day‑to‑day administration, partner communications, and sharing relevant resources with internal teams.
Coordinate weekly Flowchart reviews and identify opportunities to improve visibility into plan changes and workflow efficiency.
Qualifications Bachelor's Degree required.
2+ years in a media role required; passion for media, marketing, and data insights.
Proficiency in Microsoft Suite, particularly Excel and PowerPoint.
Excellent verbal and written communications.
Detail oriented and organized.
A team player who can prioritize and juggle multiple tasks, work in a fast‑paced environment, and collaborate with multiple partner groups.
Previous billing experience helpful.
Previous experience with Media Competitive Reporting Tools a plus (ex: Vivvix/Numerator, Ad Intel, Kantar, etc.).
Demonstrated growth mindset by staying curious and continuously learning, embracing challenges, and improving themselves.
*The pay range is indicative of projected hiring range; however base pay will be determined based on a candidate’s work location, skills and experience. Mattel offers competitive total pay programs, comprehensive benefits, and resources to help empower a culture where every employee can reach their full potential.
Mattel is an Equal Opportunity Employer where we want you to bring your authentic self to work every day. We welcome all job seekers, and all applicants will receive consideration for employment without regard to race, ethnicity, color, national origin, religion, sex, gender, gender identity or expression, sexual orientation, veteran and protected veteran status, disability status, or any other basis protected by applicable federal, state or local law.
Pursuant to the Los Angeles Fair Chance Ordinance and the California Fair Chance Act, qualified applicants with arrest or conviction records will be considered for employment.

#J-18808-Ljbffr