Overview
Director of Sales (Marketing Director) – Sonata Palm Coast, Palm Coast, FL 32137
We are hosting a Job Fair with on-the-spot interviews and activities. Details are provided below.
Job Fair Details
- Date: May 27, 2026
- Time: 10:00 AM – 4:00 PM EST
- Location: 650 Colbert Lane, Palm Coast, FL 32137
- Activities: On-the-spot interviews, light refreshments, tablet raffle
- Positions currently hiring: CNA/Wellness Associate/Caregivers; Med-Techs/CMAs; LPN; Servers; Housekeepers
We are a Certified Great Place To Work for 9 years in a row. Eligible team members receive benefits and opportunities described below.
Responsibilities
- Marketing Director/Director of Community Relations is responsible for direct sales, meeting pre-lease goals and targets, achieving maximum occupancy and total revenue potential by attracting qualified prospects and converting them into Residents.
- Manage the department and execute the marketing plan.
- Community outreach and education activities for creating referrals.
- Two internal group presentations per month.
- Two external group presentations per month.
- Two targeted group mailings per month.
- Ten meetings with potential new referrers per week.
- One fax to key referral sources per month.
- Fifteen telephone calls per day.
- Five referrals received per week.
- Coordinate outreach meetings for General Manager, Residency Counselor, and Relocation Specialist.
- Provide direct sales back-up for Community Residency Counselor (answering inquiries, scheduling visits, conducting tours, closing sales as needed).
- Use a customer-oriented selling approach.
- Provide alternate weekend coverage.
- Develop sales and marketing plans with Residency Counselor and Relocation Specialist using competitive analysis.
- Update key competitor evaluations and price surveys semi-annually.
- Compliance and Safety: follow emergency procedures and understand safety practices.
Communication
- Exhibits excellent customer service and public relations skills.
- Creative, energetic, enthusiastic, patient, flexible, encouraging, and team-oriented.
- Displays patience, tact, enthusiasm, and a cheerful disposition.
- Promotes the Community positively and communicates Solutions Advisor Managed Community values to Residents, families, visitors, and Associates.
- Five years of sales/marketing experience with a proven track record.
- Effective problem-solving skills and a creative approach to goals and problems.
- Experience working with seniors.
- Proficiency in Microsoft Office and other marketing-related software.
- Proven ability to identify and develop professional referral sources.
- Spends time traveling to referral sources in the market area (approximately 30%).
Physical and Miscellaneous
- May spend up to 30% of time traveling to referral sources in the market area.
- May require working weekends and holidays as assigned.
- May require shifts other than the one for which hired.
- Subject to exposure to infectious waste, diseases, conditions, including HIV, AIDS, and Hepatitis B and C.
- Possible exposure to residents who may be hostile or emotionally upset due to mental status.
- Background, criminal, and drug tests may be required; random drug testing may be conducted.
- May have picture or video used in social media or community advertising.
About This Role: The Marketing Director/Director of Community Relations is responsible for direct sales, achieving pre-lease goals, maximizing occupancy, and total revenue through attracting and converting prospects into Residents. Responsibilities include department management and marketing plan execution.
Benefits
- Medical, Dental and Vision benefits
- Company-paid Life Insurance and Voluntary Disability
- Paid Time Off and Holidays
- 401(k) Retirement Savings Plan
EOE. This community is managed by AgeWell Senior Living.
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