We are looking for a Head of Marketing & Growth who combines strategic vision with a hands-on execution mindset. This is someone capable of defining the company's long-term growth strategy while also having the technical expertise, agility, and drive to independently execute and operate from day one.
Responsibilities
- Define and build the company’s overall marketing and growth strategy from the ground up
- Own and lead the end-to-end lead generation and user acquisition strategy
- Manage and continuously optimize digital channels, paid media campaigns, organic growth initiatives, content marketing, and strategic partnerships
- Oversee the marketing budget with a strong focus on ROI, continuously tracking KPIs and performance metrics to drive data-informed decisions
- Collaborate closely with the Product team to shape the product roadmap, optimize the customer journey, and improve conversion rates
- Develop compelling content and a strategic messaging ecosystem that positions the brand as a trusted authority in the market
- Build, lead, and mentor the marketing team as the organization scales
- Identify new growth opportunities, expansion initiatives, and market opportunities for the business
Requirements
- You understand what it means to join a founding team. You thrive in fast-paced environments, embrace autonomy, and are motivated by the opportunity to build processes from scratch rather than rely on existing structures
- You have hands-on experience setting up and managing campaigns, analyzing funnels, optimizing conversion rates (CRO), and writing high-performing marketing copy. You're not an agency manager—you are the person who knows how to execute
- You think in terms of CAC, LTV, conversion rates, and growth metrics—not likes, impressions, or vanity metrics
- Strong ability to collaborate directly with founders and product teams, translating technical insights into clear and actionable business strategies
What We Offer
- Direct impact on the business as a key member of the founding team
- The opportunity to build and scale the marketing function from the ground up
- A dynamic, entrepreneurial environment with minimal bureaucracy
- A high-trust, results-oriented culture focused on ownership, accountability, and execution