Marketing & Content Creator

Octup is a global startup building the agentic AI layer for the logistics (3PL) industry. We're growing fast, shipping faster, and looking for our first dedicated marketing hire.

The Role
We're looking for someone who isn't just good at marketing - they're a creator. You're comfortable being on camera, shooting content for yourself and for the brand, and you genuinely enjoy the process. You will own demand creation marketing end-to-end - strategy, content, events, and execution. High ownership, real impact, reporting directly to the CEO.

What You'll Own

Content & Social - LinkedIn (founder + brand), video content, newsletters, thought leadership, category-defining content

Demand Generation - Landing pages, email sequences, conversion assets that drive pipeline

Events - Plan and run customer tours, industry events, and meetups. Build repeatable playbooks

Customer Marketing - Case studies, testimonials, and sales collateral from real customer stories

Marketing Ops, Vendors, and Contractors

Who You Are

On-camera and camera-comfortable - you can pick up a phone and shoot, edit, and post content about yourself and the brand, naturally and often

Excellent-level English (native or near-native)

High-energy, content-obsessed, lives and breathes social media - TikTok, LinkedIn, Reels, Shorts, all of it

Experienced in planning and executing events and content operations

A natural organizer - you can run a content calendar and an event in the same week

B2B SaaS marketing background, at least 2 years at an early-stage company

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