Editorial Content Strategist, Digital & Insights

About the Role Our Corporate Positioning and Insights (CPI&I) practice seeks a talented, versatile Editorial Content Strategist with 6+ years of experience to join the team in New York, Chicago, or Washington, D.C. The role sits at the intersection of earned media, digital strategy, and creative production in a fast‑moving environment, requiring strong story instincts and the ability to move seamlessly from strategy to execution.
Responsibilities Lead rapid response content development across earned, owned, and paid channels for large‑scale campaigns—from breaking news moments to proactive campaign beats.
Serve as the editorial and strategic lead on content that reaches a variety of audiences, including media, policymakers, and regulators.
Monitor news cycles, track emerging trends, and identify opportunities to insert clients into relevant conversations.
Draft and edit a range of content quickly and with precision, including press materials, digital copy, paid media scripts, executive messaging, and more.
Develop content strategies for long‑term reputation building projects, ensuring consistent narrative continuity across campaigns, channels, and client touchpoints.
Partner closely with the media relations team to ensure content is strategically aligned, on message, and ready to move at the pace of the news cycle.
Collaborate with digital, creative, and design teams to concept and produce campaign assets aligned to strategic objectives.
Cross‑practice collaboration to ensure content is integrated, consistent, and aligns with broader campaign goals.
Bring a journalist's instincts and a strategist's discipline to everything written and produced.
Collaborate with SEO, AEO, and analytics experts to optimize content performance and discoverability.
Stay current on emerging content trends, AI tools, audience behaviors, and platform best practices.
Basic Qualifications 6+ years of experience in communications, PR, content strategy, or a related field.
Deep understanding of the media landscape and what makes content newsworthy—without necessarily owning media relationships directly.
Strong writing across formats—long‑form, short‑form, organic social, paid media, and executive voice.
Experience translating data and insights into multichannel content.
Experience working in or alongside digital and creative teams on integrated campaigns.
Comfort with the creative concepting process and ability to brief and collaborate with designers and producers.
Ability to manage multiple workstreams under deadline pressure.
Strong project management capabilities, including oversight of multichannel, integrated campaigns, with a proven ability to manage senior and junior team members.
Preferred Qualifications Experience in public affairs, policy, or regulated industries.
Experience working with optimization for SEO and LLMs.
Compensation Minimum Pay: $86,000. Maximum Pay: $141,500. The compensation range reflects potential base salary for the role and is based on location, skills, level of experience, and qualifications.
Equal Opportunity Employer FTI Consulting is an equal opportunity employer and does not discriminate on the basis of race, color, national origin, ancestry, citizenship status, protected veteran status, religion, physical or mental disability, marital status, sex, sexual orientation, gender identity or expression, age, or any other basis protected by law, ordinance, or regulation.

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