Customer Marketing Manager, SMB

For our client, we are seeking a Customer Marketing Manager SMB to join the team of a leader in the Information Technology space. This role will drive marketing initiatives focused on growth, customer acquisition, brand performance, and measurable demand creation. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a technology-driven environment.
Location: San Francisco, CA - US based candidates only, no visa sponsorship available.
Compensation: $227,000 – $252,000 annually.
Responsibilities

Identify high-potential SMB customers and effective use cases demonstrating AI adoption and business value
Develop customer stories, quotes, and proof points for various formats including web and webinars
Create processes to source, approve, and refresh customer proof materials effectively
Establish and manage an SMB advocate community storytelling program for showcasing customer workflows
Coordinate with multiple teams to deliver high-quality customer-facing assets
Track and analyze performance metrics of SMB customer proof across channels and formats
Qualifications

7+ years of experience in customer marketing, lifecycle marketing, content marketing, product marketing, or SMB/B2B marketing
Experience marketing to SMB audiences, with a focus on translating customer outcomes into practical proof
Ability to manage high volumes of work while maintaining quality and attention to detail
Strong writing and editing skills for clear and quick packaging of customer proof
Excellent campaign execution and cross-functional project management capabilities
Comfortable using data and qualitative insights to prioritize customer proof initiatives
Benefits

Opportunity to work in a creative and innovative environment
Collaboration with cross-functional teams to enhance customer storytelling
Engagement in high-impact projects related to AI and customer advocacy
Participation in the vibrant SMB brand community through storytelling initiatives
Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.

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