Content Marketing Specialist

Since 2001, Procede Software has been a leading provider of enterprise-level Dealer Management Solutions (DMS) for the heavy‑duty truck and ancillary markets. Serving dealer locations throughout the United States, Canada, and Australia, the industry’s leading dealerships trust Excede to run their business because of its full functionality across all dealership departments, high reliability, and strong integration with their OEM providers. Excede, its powerful DMS, leverages the strength of Microsoft® SQL technology to provide advanced Windows® and browser‑based applications with real‑time information.

The Content Marketing Specialist is responsible for developing and executing high‑quality marketing content to support campaigns, product initiatives, and brand awareness efforts. This role focuses on content creation, marketing automation execution, and program support across digital channels, including webinars and partner marketing initiatives.

Primary Job Responsibilities

Develop and produce a wide range of marketing content including email campaigns, webinar invitations, press releases, case studies, campaign messaging, and other promotional materials

Execute marketing campaigns within marketing automation platforms such as Marketo or similar tools, including email builds, list management, and campaign deployment

Develop and maintain marketing reports and dashboards that measure campaign performance, customer engagement, webinar effectiveness, and other key marketing metrics while supporting recurring reporting needs across Marketing, Sales, Customer Success, and leadership

Collaborate with marketing, product, sales, and partner teams to gather information and translate it into clear, compelling content

Support the planning and execution of the company’s webinar program, including content development, promotion, and follow‑up communications

Assist in the development of partner marketing content and initiatives to support strategic partnerships

Ensure all content aligns with brand standards, messaging, and campaign objectives

Manage multiple content projects simultaneously while meeting deadlines and maintaining quality standards

Edit and proofread content to ensure accuracy, clarity, and consistency

Research industry topics, trends, and competitors to support content development

Partner with internal stakeholders to support marketing campaigns, product launches, and company initiatives

Desired Qualifications/Skills

Strong writing and editing skills with the ability to create clear, concise, and engaging content for various audiences

Experience developing both short‑form and long‑form content (emails, blogs, case studies, press releases, etc.)

Working knowledge of marketing automation platforms such as Marketo or similar tools

Understanding of content marketing principles and digital marketing channels

Strong attention to detail and ability to manage multiple projects simultaneously

Basic understanding of SEO and content performance best practices

Proficiency in Microsoft Office and familiarity with content management systems preferred

Requirements

2‑4 years of experience in content marketing, digital marketing, or related field

Experience using marketing automation tools (Marketo preferred)

Bachelor’s degree in Marketing, Communications, Journalism, or related field preferred; equivalent experience may be considered

Physical Requirements

Ability to sit at a desk, computer terminal or meeting table for a long period of time

Ability to use hands and fingers or adaptive equipment to safely operate assigned equipment

Ability to lift up to 20 lbs

Ability to use telephone frequently for a long period of time, and to hear and speak clearly by telephone

Ability and means to travel on a flexible schedule as needed. Travel requirements may include running office errands and visiting prospective company event venues

Benefits

Medical, Dental and Vision

Competitive Compensation

Paid Time Off (PTO)

Volunteer Time Off (VTO)

14 Paid Holidays

Lifestyle & Wellness Reimbursement

Retirement Plan with Company Match

Work equipment (laptop, monitor(s), keyboard, mouse, etc.)

Destination office in Solana Beach, CA

Hybrid work schedule

Location and Compensation
Must be local to San Diego County. This is a hybrid‑remote role; candidates based in San Diego County are expected to work a minimum of one day per week in the office. The salary range for this role is $62,000 to $87,000 per year, depending on a combination of factors, including, but not limited to, education, relevant work experience, qualifications, skills, certifications, location, etc.

In addition to our comprehensive benefit package, our company encourages and supports career development. We are equally invested in our employees’ success and believe in a partnership where individuals can grow professionally.

Procede Software provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Procede will not sponsor applicants for immigration‑related benefits.

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