At Johnson & Johnson,we believe health is everything and our mandate is to innovate across the entire spectrum of health care solutions. The Product Director position is a core member of the SPRAVATO® brand marketing team and will be responsible for developing and implementing personal promotion strategies supporting the TRD indication in the U.S. market.
Job Overview
Location: Titusville, New Jersey, USA
Job Function: Marketing – Strategic Marketing
Job Category: Professional
Position: Product Director – Professional Promotion (Full‑time, 3 days in office, 20% domestic travel)
Responsibilities
- Own the development and implementation of SPRAVATO®’s healthcare professional strategic messaging roadmap across personal promotional channels.
- Lead executional healthcare professional brand strategy and tactical pull‑through by working with medical, legal, regulatory, and compliance colleagues.
- Partner with sales representatives, sales leadership, and sales training to ensure optimal training on assets and provide guidance on executional priorities.
- Lead competitive strategy development and support organizational pull‑through.
- Lead and manage the agency of record as well as other agencies to develop and execute marketing strategy, the tactical plan, and tactical content development.
- Provide strategic direction and partner with the Insights and Analytics team to generate actionable insights and analytics that inform marketing strategies, tactics, and performance measurement.
- Be a connector across SPRAVATO® cross‑functional teams and other J&J Neuroscience brands to meet evolving business needs and support a culture of collaboration.
- Champion a culture of innovation and collaboration.
Qualifications
- Minimum Bachelor’s degree; MBA or advanced degree in related field a plus.
- At least 5 years of relevant business experience in pharmaceutical or healthcare marketing, access, managed care, or related fields.
- Strong marketing proficiency, project management, and executive communication skills, with demonstrated presentation experience.
- Proven ability to influence without authority and drive impactful cross‑functional collaboration in large groups.
- Experience leading multiple agencies/partners and external stakeholders.
- Ability to work in the Titusville, NJ office 3 days a week and travel up to 20% domestically.
- Commitment to learning emerging technologies such as AI, through exploration, iteration, and application.
Preferred Skills
- Brand Marketing, Brand Positioning Strategy, Business Alignment, Business Storytelling, Business Valuations, Cross‑Functional Collaboration, Customer Intelligence, Data Analysis, Digital Strategy, Execution Focus, Financial Analysis, Go‑to‑Market Strategies, Industry Analysis, Market Research, Negotiation, Organizing, Problem Solving, Product Development Lifecycle, Product Portfolio Management, Product Strategies, Program Management, Strategic Thinking, Tactical Planning, Technical Credibility.
Compensation and Benefits
- Base pay range: $122,000.00 – $212,750.00 annually.
- Long‑term incentive program participation.
- Retirement plan (pension) and 401(k) savings plan.
- Paid time off: 120 hours vacation, 40–48‑56 hours sick time (state dependent), 13 days holiday pay, up to 40 hours personal/family time, 480 hours parental leave, 240 hours bereavement leave, 80 hours caregiver leave, 32 hours volunteer leave, 80 hours military spouse time‑off.
- Additional benefits are available and can be viewed at https://www.careers.jnj.com/employee-benefits.
Equal Opportunity Statement
Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status, or other characteristics protected under applicable federal, state, or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act. The company is committed to an inclusive interview process and will provide accommodations as needed. If you are an individual with a disability and would like to request an accommodation, please contact us via https://www.jnj.com/contact-us/careers or, for internal employees, AskGS to be directed to your accommodation resource.
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