Marketing & Partnership Activation Manager

Marketing & Partnership Activation Manager

The Marketing & Partnership Activation Manager drives brand awareness, ticket sales, and fan engagement for PWHL Las Vegas through integrated marketing efforts and local partnership activation. Reporting to the team's Director, Business Operations, this role owns the team marketing calendar and works closely with the League's Marketing and Corporate Partnerships teams to execute the team's marketing operations plan. The annual salary range for this position is $65,000 to $70,000 USD.
Key Duties & Responsibilities

Execute team marketing strategy, including local partnerships, promotions, and ticketing campaigns
Own the team marketing calendar and coordinate activations across Ticketing, Partnerships, Merchandise, Content, and Communications
Build and activate local marketing partnerships to drive brand growth, fan engagement, and revenue
Serve as day-to-day project manager for marketing campaigns, tracking KPIs and reporting results
Support paid media initiatives in collaboration with the League Marketing team
Required Qualifications

Bachelor's degree in marketing, communications, sports business, or related field
2-3 years of experience in a marketing department or related role
Proficiency with Microsoft Office (Word, Excel, PowerPoint)
Familiarity with social media advertising platforms (Meta Business Suite or similar)
Flexibility to work evenings, weekends, and travel as required
This position is based in the United States. Applicants must be legally authorized to work in the United States on a full-time basis. The PWHL does not provide visa sponsorship for this role.
Preferred Qualifications

Experience in the sports and entertainment industry
Demonstrated success building local partnerships and executing local marketing campaigns
Experience managing multi-channel marketing campaigns with measurable ROI
Familiarity with CRM platforms and database management
Basic knowledge of Adobe Creative Suite
Candidate must be able to work in a hybrid arrangement, with regular on-site presence required to support games, events, and team operations, including evenings and weekends as dictated by the schedule. The Professional Women's Hockey League is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, age, disability, gender identity, marital or veteran status, or any other protected class. Background check will be conducted once a successful candidate is identified.