Marketing

Asset & Wealth Management, Marketing, Analyst - Chicago location_on Chicago, IL, United States

Asset & Wealth Management: Product Marketing Analyst
A career with Goldman Sachs Asset & Wealth Management is an opportunity to help clients across the globe realize their potential, while you discover your own. As part of one of the world's leading asset managers with over $3 trillion in assets under supervision, you can expect to participate in exciting investment opportunities while collaborating with talented colleagues from all asset classes and regions, and building meaningful relationships with your clients. Working in a culture that values integrity and transparency, you will be part of a diverse team that is passionate about our craft, our clients, and building sustainable success. Bringing together traditional and alternative investments, Goldman Sachs Asset & Wealth Management provides clients around the world with a dedicated partnership and focus on long-term performance. As a primary investment area within Goldman Sachs, we provide investment and advisory services for pension plans, sovereign wealth funds, insurance companies, endowments, foundations, financial advisors and individuals.

Role Overview
The Alternatives Asset Management Marketing team is expanding its global footprint with the addition of a Product Marketing Analyst. This role offers a unique opportunity for an analyst to collaborate across the firm's alternatives ecosystem, working closely with the Alternatives Capital Formation (ACF) team, investment teams, and sales teams with the goal of learning how to translate complex strategies into compelling narratives and supporting a marketing program that drives the growth of Goldman Sachs Alternatives.

Key Responsibilities

Marketing Materials:

Own end to end marketing for specific asset class, activating a full marketing suite to support new product launches and announcements, helping ensure all marketing materials maintain a strong, consistent brand message and drive measurable engagement

Maintain Digital Presence:

Help maintain and optimize product marketing pages across global web platforms by confirming all data and content remain up to date while applying SEO best practices to support a seamless digital journey for prospective investors from discovery to deep-dive analysis

Social Media Marketing:

Draft posts for high-impact content, awards and rankings, and industry events to help amplify brand presence and drive engagement across client channels

Events Management:

Assist in executing the content strategy and thematic direction for hosted and sponsored and hosted events by supporting the coordination of product-centric webinars and podcasts, collaborating with investment leads to showcase expertise, and helping develop presentation materials for global industry conferences

Email Marketing Campaigns:

Support channel marketing by helping translate product value propositions into segment-specific messaging with the goal of fueling client engagement

Cross-Functional Collaboration:

Work closely with internal stakeholders, including Sales, Product Development, Alternatives Capital Formation Teams, and the broader Asset Management Marketing team, to support alignment and maximize the impact of marketing efforts

Requirements

Bachelor's Degree (BA/BS)

Experience:0-2 years of experience; internship or coursework in asset management, alternatives, or marketing is a plus

Familiarity with or interest in alternative products and marketing fundamentals

Excellent written and verbal communication skills

Strategic thinking with developing commercial awareness and business acumen

Foundational integrated marketing skills and eagerness to learn

Ability to work effectively across matrixed organizations

Strong attention to detail and ability to prioritize competing deadlines

Salary Range
The expected base salary for this Chicago, IL, United States-based position is $70000-$100000. In addition, you may be eligible for a discretionary bonus if you are an active employee as of fiscal year-end.

Benefits
Goldman Sachs is committed to providing our people with valuable and competitive benefits and wellness offerings, as it is a core part of providing a strong overall employee experience. A summary of these offerings, which are generally available to active, non-temporary, full-time and part-time US employees who work at least 20 hours per week, can be found here.

Healthcare & Medical Insurance

We offer a wide range of health and welfare programs that vary depending on office location. These generally include medical, dental, short-term disability, long-term disability, life, accidental death, labor accident and business travel accident insurance.

We offer competitive vacation policies based on employee level and office location. We promote time off from work to recharge by providing generous vacation entitlements and a minimum of three weeks expected vacation usage each year.

Financial Wellness & Retirement

We assist employees in saving and planning for retirement, offer financial support for higher education, and provide a number of benefits to help employees prepare for the unexpected. We offer live financial education and content on a variety of topics to address the spectrum of employees’ priorities.

Health Services

We offer a medical advocacy service for employees and family members facing critical health situations, and counseling and referral services through the Employee Assistance Program (EAP). We provide Global Medical, Security and Travel Assistance and a Workplace Ergonomics Program. We also offer state-of-the-art on-site health centers in certain offices.

Fitness

To encourage employees to live a healthy and active lifestyle, some of our offices feature on-site fitness centers. For eligible employees we typically reimburse fees paid for a fitness club membership or activity (up to a pre-approved amount).

Child Care & Family Care

We offer on-site child care centers that provide full-time and emergency back-up care, as well as mother and baby rooms and homework rooms. In every office, we provide advice and counseling services, expectant parent resources and transitional programs for parents returning from parental leave. Adoption, surrogacy, egg donation and egg retrieval stipends are also available.

Benefits at Goldman Sachs

Read more about the full suite of class-leading benefits our firm has to offer.

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