Product Manager, Website

About this position

Brio Water Technology, a Home Organizers, Inc. company, is a market leading water products brand that has helped millions stay hydrated through its unique and innovative product line. We offer full home water solutions designed to elevate the way people hydrate, combining sophisticated technology with modern, top tier design to deliver exceptional performance, customer satisfaction, and enhanced functionality.
About the role

We’re looking for a Product Manager, Website to own website performance, experimentation, and conversion optimization for a specific brand within our portfolio. Reporting to senior marketing leadership, this role is ideal for a technically proficient growth‑minded product leader who can translate marketing objectives into structured experimentation and measurable site improvements. You’ll be responsible for defining and prioritizing the website roadmap, leading A/B testing and optimization efforts, and partnering closely with Engineering, Marketing, Product, Analytics, and Creative teams to continuously improve conversion and engagement. This role blends product ownership, technical fluency, experimentation rigor, and cross‑functional leadership — with clear accountability for measurable website performance outcomes.
What you’ll do

Own the website product roadmap with a focus on growth, conversion, and user experience
Lead structured experimentation across homepage, category pages, PDPs, and landing pages
Develop hypotheses based on behavioral data and performance insights, and translate them into clear technical requirements
Partner with engineers to scope, prioritize, and ship website improvements
Collaborate with Brand, Paid Media, and Lifecycle teams to ensure site experiences support campaign and funnel objectives
Work closely with Analytics to ensure tracking integrity and experiment measurement accuracy
Design and execute A/B and multivariate tests, including hypothesis development, implementation, analysis, and documentation
Report on experiment outcomes and overall website performance, clearly articulating business impact
Identify friction points across the funnel and recommend UX, content, and structural improvements
Establish and maintain dashboards tracking conversion and engagement KPIs
Continuously improve testing velocity and institutionalize learnings across brands
Qualifications

5–8+ years of experience in Digital Product Management, Growth Product, CRO, or Website Optimization
Demonstrated experience leading A/B testing and experimentation programs
Strong technical fluency and comfort working directly with engineers
Experience translating business objectives into technical requirements and product briefs
Deep understanding of funnel analysis, user behavior, and performance metrics
Hands‑on experience with analytics platforms (e.g., GA4) and testing tools
Strong prioritization skills and ability to balance quick wins with foundational improvements
Comfortable working in a fast‑paced, multi‑brand or high‑growth environment
Data‑driven mindset with the ability to communicate insights clearly to both technical and non‑technical stakeholders
A proactive, organized operator who can independently drive initiatives from ideation through launch and reporting
Why Join Us

Own website performance as a true growth lever across multiple brands
Build and scale a formal experimentation engine from the ground up
Partner with relevant brand partners, Performance, Lifecycle, and Engineering leaders in a highly collaborative environment
Drive measurable impact on marketing efficiency and revenue performance
Join an experienced leadership team with deep expertise in digital commerce, operating in a category experiencing strong, sustained growth.
Benefits / Perks

Medical, Dental, Vision, Life Insurance
401K Retirement Plan
Paid Vacation Time
Paid Holidays
and More!
Salary:

125,000 - 150,000 USD per year (Glendale)

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