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Commercial Marketing Manager

Virtual Vocations Inc · New York, NY, USA · Remote ·

Job type:
Full Time

Seeking a strategic and outcome-focused Commercial Marketing Manager, this full-time remote position will design and execute a comprehensive global engagement strategy for the commercial customer base, driving product adoption, expanding add-on sales, and securing long-term renewals.
Key responsibilities

Design and implement a global marketing strategy to enhance customer engagement and drive product adoption
Collaborate with partner marketing teams to activate the global distributor and reseller community, capturing customer success stories
Build and nurture engaged peer communities tailored to core commercial personas, ensuring relevant campaign orchestration

Required qualifications

12+ years of experience in B2B customer marketing or campaign strategy, preferably in a global enterprise technology or SaaS environment
Demonstrated experience working with channel partner marketing teams and managing persona-based communities
Familiarity with enterprise marketing automation and CRM ecosystems, with a preference for Eloqua and Oracle Engagement Cloud experience
Strong program management skills for leading cross-functional initiatives across various organizations
Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent practical experience