Victaulic is hiring: Sr. Graphic Designer in Easton

Job DescriptionThe Senior Graphic Designer role requires a combination of exceptional visual design skills, strategic thinking, and operational awareness. This position goes beyond execution, playing a critical role in shaping how creative work is prioritized, developed, and delivered across the organization.As a senior member of the creative function, this individual is responsible for leading high-impact design work across campaigns, product marketing, digital experiences, and brand initiatives. The role also influences how creative resources are leveraged, balancing hands-on design with the strategic use of external partners to scale output without compromising quality.This is a highly collaborative position that partners closely with Brand, Product Marketing, Digital, and Content teams to bring ideas to life in a way that is both visually compelling and aligned with business goals.Key Responsibilities1. Creative Leadership & ExecutionLead the design and execution of high-quality creative across channels, including digital, print, campaigns, web, email, and eventsTranslate business goals, audience insights, and brand strategy into compelling visual concepts and assetsEnsure consistency and excellence across all deliverables, maintaining and evolving brand standardsContribute to and elevate the overall creative direction of marketing initiativesOwn projects from concept through final delivery, including iteration and refinement2. Creative StrategyDevelop clear, insight-driven creative approaches that align with campaign objectivesPartner with stakeholders early to shape briefs, clarify goals, and define success criteriaBring forward new ideas, design trends, and innovative approaches to continuously improve creative output3. Resource & Workflow OptimizationAssess incoming creative needs and determine the most effective path to execution (self-led, collaborative, or external support)Help streamline creative workflows, intake processes, and timelines to improve efficiency and reduce bottlenecksMaintain visibility into workload and priorities to ensure deadlines are met without compromising quality4. External Partner CollaborationCollaborate with freelance designers, agencies, and creative partners as needed to expand capacityProvide clear direction, feedback, and quality control to ensure external work meets brand and business standardsBuild a reliable network of creative partners that can be leveraged as demand fluctuates5. Cross-Functional PartnershipAct as a trusted creative partner to marketing and business stakeholdersCommunicate clearly on timelines, expectations, and trade-offsParticipate in campaign planning and contribute creative perspective to strategic discussionsQualifications & Skills7+ years of experience in graphic design or visual communication rolesStrong portfolio demonstrating high-quality work across multiple channels and formatsDeep expertise in Adobe Creative Suite and modern design toolsAbility to balance concepting and hands-on execution with speed and precisionExperience working with cross-functional teams in a fast-paced environmentStrong communication and presentation skills, with the ability to explain design decisions clearlyExperience collaborating with external vendors, freelancers, or agenciesHighly organized with the ability to manage multiple projects and shifting prioritiesStrong editing and proofreading skillsAbility to travel as neededAbility to meet deadlines, budgets, and objectives, and work as a team with other Marketing and cross department professionals
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