Baer Performance Marketing is hiring: Multimedia Content Strategist in Green Bay

Baer Performance Marketing (BPM) is a full-service, strategic marketing agency located just blocks away from Lambeau Field in Green Bay, Wisconsin. Our culture is built on the idea of embracing humor while maintaining a commitment to delivering the highest possible standards of service to our clients. We’re competitive, driven, and take great pride in our work. We genuinely care about one another, and we bring that same level of care to every client relationship. If you enjoy challenging yourself to see what you can achieve and prefer working on a smaller, close-knit team, you may be exactly who we’re looking for!

Who We Are
Baer Performance Marketing (BPM) is a full-service, strategic marketing agency located just blocks away from Lambeau Field in Green Bay, Wisconsin. Our culture is built on the idea of embracing humor while maintaining a commitment to delivering the highest possible standards of service to our clients. We’re competitive, driven, and take great pride in our work. We genuinely care about one another, and we bring that same level of care to every client relationship. If you enjoy challenging yourself to see what you can achieve and prefer working on a smaller, close-knit team, you may be exactly who we’re looking for!

What We Value

Hustle

Competitive Drive

Willingness to do Whatever It Takes

Pride in Work

Prompt and Effective Communication

Authenticity

Learn them. Live them. They are what BPM is built on.

About the Role
The Multimedia Content Strategist will work with BPM’s creative team to develop social media content and strategies, blogs, website content, drip marketing campaigns, and more. This role requires creativity, adaptability, and a data-driven approach to content. You will be responsible for creating, editing, optimizing, and strategizing the direction of BPM’s client’s content across multiple platforms.

What You Will Do

Create and implement editorial content as part of each brand’s social media calendar across multiple platforms

Develop or coordinate engaging, interactive content (e.g., social media videos, reels, giveaways/contests, influencer collaborations)

Create social media graphics that align with each brand’s standards

Maintain social media accounts by replying to comments and messages

Develop social media strategy for Baer Performance Marketing and collaborate with team members to implement

Monitor competitors’ digital presence and marketing activities to identify opportunities

Write blog posts and website content

Draft copy and collaborate with designers to create print and digital ads

Design and execute email and drip marketing campaigns

Develop and execute tactics to effectively market BPM’s services (e.g., video, white papers, presentations)

Keep on top of new and emerging trends, guidelines, and best practices in marketing

Apply data-informed creativity by running A/B tests and using insights to refine content effectiveness

Attend networking and educational events

Assist the promotional products team by designing product mockups and developing presentations

Support the sales staff by creating and updating client proposals in Panda Doc platform as needed

Qualifications

Associate’s or bachelor’s degree in Communication, Journalism, Public Relations, Marketing, Graphic Design, or a related field

Experience working with social media channels

Proficiency in Canva is required. Experience with Adobe Creative Suite or other graphic design tools is preferred but not required.

Cultural Fit & Soft Skills

Exhibit strong collaboration skills by working seamlessly with team members and clients

Demonstrate adaptability in a fast-paced environment and embrace change with a positive attitude

Maintain proactive communication to keep projects on track and ensure clarity across all stakeholders

Bring creative visual storytelling skills and a results-driven mindset to elevate brand presence

Foster a positive, team-oriented culture by sharing ideas and embracing challenges

Feedback, Growth & Accountability
Manager: Creative Director

Participate in quarterly conversations and ongoing feedback sessions with the Creative Director to ensure alignment on goals, performance, and professional development. Be open to constructive feedback and proactive in implementing improvements.

Key Metrics Owned

Social media engagement rates

Overall content performance aligned with BPM’s marketing objectives

Compensation & Benefits

401(k) match after 90 days of employment

Paid vacation and sick time after completing 90 days

9 paid company-observed holidays

Quarterly company-wide bonus opportunities

Friday afternoons off from Memorial Day through Labor Day

Flexible scheduling (we never want you to miss an important family moment!)

Health insurance, plus supplemental insurance options

Compensation will be based on experience.

To Apply
Please email your resume and cover letter to Katelin Brown at katelin@baerpm.com .

For more information about our company, visit www.baerpm.com .

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