To enhance brand visibility for law firms in competitive markets, the full-time Digital PR Specialist will manage media relations, secure earned media placements, and develop proactive outreach campaigns while working remotely.
Key responsibilities
Build and maintain targeted media lists and relationships with journalists covering legal topics
Write tailored pitches and press releases to position attorneys as credible industry voices
Track outreach activities and campaign performance, adjusting strategies for optimal impact
Required qualifications
2 to 4 years of experience in Digital PR or Media Relations
Proven ability to secure placements in reputable publications
Experience earning backlinks through media coverage
Strong understanding of positioning clients as subject matter experts
Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or a related field preferred
Digital PR Specialist
Virtual Vocations Inc · New York, NY, USA ·
- Job type:
- Full Time