Department: Media Planning & Performance
Location: IT, IT
We are looking for a Global Media Manager to join our HQ team and play a key role in shaping impactful media strategies across markets. In this role, you will contribute to defining and executing integrated media plans across online and offline channels, working in a dynamic global environment and collaborating with multiple stakeholders across the organization.
You have experience in media planning and buying, ideally across both client-side and agency environments. You bring a solid understanding of the media ecosystem, including traditional and digital channels. You are comfortable working with data and translating insights into strategic decisions, and you can collaborate effectively in complex, cross‑functional environments.
Responsibilities
Lead the definition and execution of integrated media strategies across offline and online channels, ensuring alignment with brand and business priorities
Contribute to media planning, budget allocation and performance monitoring, with a strong focus on effectiveness and efficiency
Partner with internal stakeholders (Marketing, Brand, Digital, Finance) and external agencies to define impactful media plans
Support and participate in media negotiations with publishers, broadcasters and platforms to maximize value and results
Manage and challenge media agencies, ensuring high‑quality delivery, transparency and continuous improvement
Monitor campaign performance and KPIs, translating data into clear insights and actionable recommendations
Stay up to date with media trends, innovation and emerging channels, bringing new ideas to the team
Contribute to strengthening processes, governance and best practices related to media investments
Qualifications
8+ years of experience in media planning and/or media buying (client‑side, media agency, or a mix)
Proven experience managing integrated media plans across offline + online channels (TV/OOH/Radio/Print + Digital)
Strong exposure to budget management, performance tracking and optimization (full funnel mindset is a plus)
Experience working with and steering media agencies (briefing, delivery quality, transparency, continuous improvement)
Familiarity with media negotiations and value‑driven planning (publishers, broadcasters, platforms)
Experience working in international or multi‑market contexts and with multiple stakeholders
Strong analytical approach: ability to turn data into insights and clear recommendations
Strategic mindset: connect media choices to brand and business goals
Clear communication and storytelling skills
Pragmatic, results‑driven problem‑solving attitude
Fluency in Italian and English
Benefits
Comprehensive welfare package including short working week during summer months
Hybrid working policy (10 days a month remote working)
Company restaurant service
Access to our corporate gym
A fast paced and dynamic international context
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Media Manager
Luigi Lavazza SPA · Italia, FL, USA · Remote ·
- Job type:
- Full Time