Digital Marketing Manager

Chesapeake Search Partners is partnering with a fast-growing communications company supporting mission-critical operations to identify a Digital Marketing Manager. This role is responsible for driving qualified lead generation and measurable revenue growth through website optimization and performance-driven digital marketing.
This is a hands-on role in a lean environment, ideal for someone who enjoys owning execution, improving the website user journey, and continuously optimizing campaigns based on performance data.
Key Responsibilities Own and continuously improve the company website, with a focus on user journey, conversion rates, and lead generation
Develop and execute targeted digital marketing strategies that drive qualified leads and support revenue growth
Manage and optimize digital campaigns (SEO, SEM) with a strong focus on performance and ROI
Analyze website and campaign performance to identify opportunities, test improvements, and drive measurable impact
Leverage CRM and marketing automation tools to track engagement and refine targeting strategies
Partner closely with sales to ensure alignment on lead quality, conversion, and pipeline goals
Qualifications 5+ years of hands-on digital marketing experience in a SaaS and B2B environment
Proven experience improving website performance and optimizing the user journey for conversion
Strong executional experience across digital campaigns (SEO, SEM) with results tied to lead generation
Comfortable working in a lean, fast-paced environment with ownership over both strategy and execution
Experience with CMS and marketing automation tools (e.g., Shopify, HubSpot)
Data-driven mindset with a track record of using insights to improve performance and drive revenue

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