Associate Manager Brand and Consumer Insights
Our mission is to solve the world’s toughest challenges. We are looking for a passionate individual to understand consumer behavior and drive brand growth in a role that spans innovation to shelf.
Responsibilities
Collaborate across teams to identify key learning opportunities aligned with business initiatives.
Develop and execute comprehensive learning plans using agency resources or self‑directed research.
Present actionable insights through compelling presentations, reports, and other mediums.
Keep abreast of industry trends and best practices to continuously improve strategies.
Core Competencies
Consumer Curiosity : genuine desire to understand people, behaviors, motivations, and unmet needs.
Critical Thinking & Problem Solving : move beyond data collection to interpret what findings mean.
Objective Analysis : comfort working with data and assessing evidence objectively.
Storytelling & Communication : turn complex findings into simple, compelling narratives that drive business impact.
Qualifications
Required Qualifications
Bachelor’s degree in Business, Psychology, Sociology, or a related field.
Strong understanding of market research fundamentals; experience crafting surveys, screeners, discussion guides, and analytic plans.
Experience moderating consumer research highly preferred.
Preferred Qualifications
3–5 years of relevant professional experience in consumer insights, analytics, brand management, or a strategy‑focused role.
Benefits
Salary range: $115,520–$173,280. Additional compensation may include a bonus or commission (if relevant). Other benefits include healthcare, vision, dental, retirement, PTO, sick leave, and more.
Location
United States – New Jersey – Whippany
Equal Opportunity Employer Statement
Bayer is an Equal Opportunity Employer, disabled/Veteran, and an E‑Verify Employer. All information on this site is subject to compliance with local rules and regulations.
Contact
Email: hrop_usa@bayer.com
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Associate Manager Brand and Consumer Insights
Bayer Corporation · Whippany, NJ, USA ·
- Pay:
- $115,520-$173,280/yr
- Job type:
- Full Time