Social Media Intern

Social Media Intern Position at Lincoln Industries
SUMMARY:
We are seeking a creative and motivated Social Media Intern to support the growth and engagement of our online communities across two distinct brands. The ideal candidate is a storyteller at heart, someone who can produce compelling, branded content that captures the lifestyle and culture of two passionate customer bases and makes our brands stand out in a crowded digital landscape.
WAGE TYPE: Hourly
FLSA Exemption: Non-exempt
ESSENTIAL DUTIES AND RESPONSIBILITIES :
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.
Drive engagement across social media channels and increase followers
Own the creation and scheduling of content across Instagram, Facebook, and YouTube from concept to publish
Photograph and film products, installs, and lifestyle content (in-shop or at events)
Engage with followers by responding to comments, DMs, and brand mentions
Research trends, hashtags, and competitor activity within the motorcycle and trucking communities
Help coordinate with riders, truckers, and influencers for user-generated content and partnerships
Track basic performance metrics (reach, engagement, follower growth)
Support the marketing team with campaign ideas and content calendars
ORGANIZATIONAL STRUCTURE:
Reports to: Manager, Engineering
QUALIFICATIONS : The requirements listed below are representative of the knowledge, skill and/or ability required. Equivalent combinations of education and experience may be substituted for the expected levels of education and experience required.
Education and/or Experience:
Expected: Currently pursuing/recently completed a degree in Marketing, Communications, or a related field.
Preferred: Extensive experience creating short-form reels/TikToks as well as longer YouTube-style content
Communication Skills:
Must be able to read, write and comprehend the English language.
Other Skills:
Photo/video editing skills (Adobe, CapCut, or similar)
Experience with Meta Business Suite
Strong writing skills with an ability to match brand voices
Self-starter who can take initiative and meet deadlines
Ability to work on-site at our facility (Lincoln, NE)
Some travel to industry events
Portfolio submission is required motorsports or automotive work is a bonus