Responsibilities
- Provides strategic leadership for the creative team, setting vision and direction for all creative initiatives.
- Partners cross-functionally with Brand Marketing, Creative Operations, and Merchandising & Design teams.
- Influences the direction of creative vision and establishes clear expectations for quality and volume.
- Oversees brand-right visual merchandising standards across all retail and wholesale partnerships.
- Collaborates on production calendar with Creative Operations and Brand Marketing.
- Stays current with industry trends and competitor activity to keep creative assets fresh and relevant.
- Presents creative concepts and campaign strategies to team and executives.
- Leads, mentors, and develops a creative team to produce high-quality and innovative materials.
Requirements
- Bachelor’s Degree in Graphic Design, Fine Arts, Marketing or a related field; or equivalent combination of education and/or experience.
- 7 years experience in a creative role.
- 5 years leadership experience managing or leading creative teams.
- Expertise in print, photo and video production with a strong portfolio demonstrating elevated creative direction.
- Demonstrated understanding of visual merchandising strategies.
- Exceptional leadership, communication and project management skills.
- Ability to translate brand values into captivating visual storytelling.
- Advanced proficiency in Microsoft Office and Adobe photoshop suite.