Associate Marketing Planning Manager, Deposits

Responsibilities

Serve as a strategic consultant and primary Marketing contact to the Consumer Deposit Products and Payments (CDPP) business
Build relationships with business leaders by translating business, client, and product strategies into marketing strategies and plans
Collaborate and negotiate with internal and external marketing partners to develop marketing plans, programs, and tactics
Participate in agile pod activities, including sprint reviews and quarterly PI planning sessions
Review and analyze campaign results to inform future strategies and forecasts
Craft compelling, insights-based presentations for senior leaders
Accountable for campaign oversight and project management for multiple products or segments
Implement process, product, and service improvements that impact business strategy and planning
Ensure that the TD brand is protected and delivered in the customer experience
Requirements

Undergraduate degree or relevant professional certifications, designations, or equivalent required
5+ years relevant experience
Proficient knowledge of multiple marketing disciplines, strategy development, consulting principles, lines of businesses supported, banking industry, and product/customer markets
Knowledge of current and emerging competitor and market trends
Knowledge of risk management environment, standards and regulations
Ability to manage a budget and work within the constraints of that budget
Ability to lead, plan, implement and evaluate program/project activities to ensure completion of initiatives
Ability to exercise sound judgement in making decisions
Ability to communicate effectively in both oral and written form
Ability to work collaboratively and build relationships
Skill in using analytical software tools, data analysis methods and reporting techniques
Skill in using computer applications including MS Office
Ability to analyze, organize and prioritize work while meeting multiple deadlines
Ability to work successfully as a member of a team and independently
Ability to handle confidential information with discretion.

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