Field Marketing Coordinator (26/27 Winter)

Overview
Carv is on a mission to make great skiing accessible to everyone. We're a global community of 70,000+ skiers, the official partner of several iconic US resorts, and trusted by thousands of instructors and athletes worldwide. We’re opening our Park City office and next winter we’re looking to coordinate our on-the-ground activation program for the 26/27 season, including running events, supporting ski school partnerships, and embedding Carv into the culture of the resorts that matter most. You’ll be a face of the brand on the mountain and spend the winter at top resorts, connecting with partners and customers daily to make things happen on the hill. This role is seasonal, ideally running from 1 October 2026 to 30 April 2027, with applications reviewed starting 13 July. When not at resorts, you’ll need to spend at least 3 days a week in Park City.

If you’re deeply connected to ski culture, strong on logistics, and energized by building something from the ground up, this is the role for you.

Responsibilities

Event coordination and demo days

Plan, set up, and run Carv events at partner resorts

Manage event logistics end-to-end: sensor inventory, shipping, collateral setup, staffing, teardown

Represent Carv at industry events and trade shows

Demo the product on snow with customers and ski professionals

Ski school training and support

Deliver Carv demo sessions to ski school teams at partner resorts

Build and maintain relationships with local instructors

Gather on-the-ground feedback from instructors and feed it back to the team

Local relationships and partnerships

Be a local point of contact for resort marketing teams, retail partners, and on-mountain contacts

Support Pro Deal outreach and ambassador relationships in region

Identify opportunities for in-resort visibility (OOH, retail placement, local events)

Reporting and coordination

Report on event performance, conversions, local market insights and product feedback

Coordinate with London-based marketing team on timing, content, and strategy

Manage your own calendar and travel logistics for on-the-ground activity

Online community moderation

Support the moderation of our online Facebook Community, acting as the voice of the brand in line with our community strategy

Requirements

Field marketing, event coordination, or brand activation experience

US Citizenship or current authority to work in the United States (visa sponsorship not available)

Advanced and passionate skier who can credibly demo Carv and communicate with industry professionals

Organised, adaptable, and good at managing multiple stakeholders in a fast-moving environment

Proficient with AI tools

Full US driving license, comfortable driving in winter/mountain conditions

Based in or willing to relocate to Park City / Salt Lake area

Comfortable travelling to resorts for extended periods during winter

Nice-to-haves

PSIA/AASI (or other instructor certification), or other snowsports industry experience

Existing relationships with resorts, instructors or industry organisations in North America

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