Digital Marketing Manager - Demand

Digital Marketing Manager - Demand

Salary: Confidential
Location: San Francisco, California
Minimum Degree:
Relocation Assistance: Available
Job Description

Role Summary
We're hiring a hands-on, AI-forward demand gen leader to own and scale the inbound engine for a fast-growing healthcare technology company. This person will combine paid acquisition, conversion optimization, SEO/AEO, and rapid experimentation to build repeatable pipeline and improve marketing efficiency. The role is based in San Francisco with a hybrid schedule, and compensation is in the $185K-$210K range with competitive equity.
What You'll Do
Own paid channel strategy across search, social, display, and emerging performance channels.
Improve website conversion through landing pages, demo flows, and CRO experiments.
Build SEO and AEO programs, including visibility in AI-assisted discovery channels.
Run a high-velocity testing program across audiences, creatives, offers, landing pages, and messaging.
Use AI tools to accelerate research, creative iteration, page building, and reporting, with strong QA.
Manage end-to-end measurement from first touch through SQO and revenue to optimize channel economics.
Qualifications

What We're Looking For
5+ years of experience in B2B digital marketing or demand generation.
Experience in Series C to D startups or similarly fast-moving environments.
A track record of owning paid acquisition tied to pipeline, ideally with monthly budgets of $100K+.
Strong working knowledge of GA4, HubSpot, CRO, and landing page optimization.
Familiarity with SEO fundamentals and AI-driven discoverability.
Clear communicator with executive presence and a builder mindset.
Nice To Have
Experience in healthcare or health-tech marketing.
Background in lifecycle marketing or growth marketing.
Comfort working in a high-velocity environment with evolving priorities.
Logistics
Location: San Francisco, CA.
Schedule: Hybrid, 3 days in office.
Visa sponsorship: not available.
Relocation support may be available for exceptional candidates.
Why is This a Great Opportunity

AI-Native HealthTech
Nigel