Aftermarket Product Manager

Position Purpose
The Aftermarket Product Manager develops and manages the aftermarket parts portfolio across the full truck lifecycle. This role is responsible for driving profitable sales growth, maximizing product line performance, and ensuring a competitive parts offering that delivers strong customer value. The Product Manager partners closely with Purchasing, Engineering, Logistics, Parts Sales, Marketing, and Commercial Aftermarket teams to develop and execute multi-year product strategies that support business growth and lifecycle objectives.

Key Responsibilities and Accountabilities

Develop and execute short-, medium-, and long-term product strategies for assigned product categories.

Create and maintain multi-year lifecycle strategies that maximize sales, profitability, and customer value.

Identify portfolio gaps and lead new product introductions, including supplier sourcing, pricing strategy, positioning, and launch execution.

Own product category P&L performance and track revenue, profitability, and market performance.

Develop annual business plans and marketing plans for assigned product categories.

Partner with Parts Sales to establish regional and dealer-level sales objectives.

Create comprehensive annual promotion plan for dealers and customers to drive sales growth.

Provide training, webinars, dealer communications, and product expertise.

Collaborate with Purchasing, Engineering, Logistics, Marketing, Sales, and suppliers to ensure portfolio success.

Represent aftermarket needs in key vehicle projects and product modification requests, as required.

Manage supplier relationships and onboard new suppliers.

Track and report product line revenue and profitability.

Collaborate with marketing team to create collateral for e-commerce, webinars, and social media, as well as creating dealer bulletins.

Work directly with pricing and sales teams to ensure pricing strategy is aligned with market.

Who are you?

Strategic thinking and long-term planning

Strong financial acumen and analytical skills

Action-oriented with a drive for results

Excellent prioritization and time management

Strong communication, presentation, and relationship-building skills

Customer-focused mindset

Negotiation and stakeholder management skills

Technical understanding of heavy-duty truck systems and components

Education & Qualifications

Bachelor’s degree in Business, Marketing, Engineering, Supply Chain, or related field

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